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                    <title><![CDATA[ Latest from ITPro in Customer-relationship-management-crm ]]></title>
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        <description><![CDATA[ All the latest customer-relationship-management-crm content from the ITPro team ]]></description>
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                                                            <title><![CDATA[ Warning issued to Salesforce customers after hackers stole Salesloft Drift data ]]></title>
                                                                                                                                                                                                <link>https://www.itpro.com/security/cyber-attacks/warning-issued-to-salesforce-customers-after-hackers-stole-salesloft-drift-data</link>
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                            <![CDATA[ Customers were targeted through compromised OAuth access tokens from Salesloft Drift integrations ]]>
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                                                                        <pubDate>Fri, 29 Aug 2025 09:45:00 +0000</pubDate>                                                                                                                                                                                                                                <category><![CDATA[Cyber Attacks]]></category>
                                                    <category><![CDATA[Security]]></category>
                                                                                                                    <dc:creator><![CDATA[ Emma Woollacott ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/iDeLnjgJXkMdyh3p8aR7y8-1280-80.jpg">
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                                                                                                                                                                                                                                    <media:description><![CDATA[Salesforce logo and branding pictured at the CeBIT 2017 tech fair in Hannover, Germany.]]></media:description>                                                            <media:text><![CDATA[Salesforce logo and branding pictured at the CeBIT 2017 tech fair in Hannover, Germany.]]></media:text>
                                <media:title type="plain"><![CDATA[Salesforce logo and branding pictured at the CeBIT 2017 tech fair in Hannover, Germany.]]></media:title>
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                                                            <title><![CDATA[ Everything we know about the Workday data breach so far ]]></title>
                                                                                                                                                                                                <link>https://www.itpro.com/security/data-breaches/workday-data-breach-what-we-know-so-far</link>
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                            <![CDATA[ HR technology firm Workday has confirmed a data breach after threat actors gained access to a third-party CRM platform. ]]>
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                                                                        <pubDate>Mon, 18 Aug 2025 10:48:57 +0000</pubDate>                                                                                                                                <updated>Mon, 18 Aug 2025 10:55:35 +0000</updated>
                                                                                                                                            <category><![CDATA[Data Breaches]]></category>
                                                    <category><![CDATA[Security]]></category>
                                                                                                <author><![CDATA[ ross.kelly@futurenet.com (Ross Kelly) ]]></author>                    <dc:creator><![CDATA[ Ross Kelly ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/3VSCM7dFbCcg8kjBcrEPoB-1280-80.jpg">
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                                                                                                                                                                                                                                    <media:description><![CDATA[Workday logo and branding pictured on a sign in Davos, Switzerland ahead of the World Economic Forum (WEF).]]></media:description>                                                            <media:text><![CDATA[Workday logo and branding pictured on a sign in Davos, Switzerland ahead of the World Economic Forum (WEF).]]></media:text>
                                <media:title type="plain"><![CDATA[Workday logo and branding pictured on a sign in Davos, Switzerland ahead of the World Economic Forum (WEF).]]></media:title>
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                                                            <title><![CDATA[ Why digital experience is vital for success ]]></title>
                                                                                                                                                                                                <link>https://www.itpro.com/marketing-comms/customer-experience-cx/358446/why-digital-experience-is-vital-for-success</link>
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                            <![CDATA[ We examine the ever-changing expectations of today's consumers and why their digital experience is so important ]]>
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                                                                        <pubDate>Wed, 27 Jan 2021 15:43:54 +0000</pubDate>                                                                                                                                <updated>Fri, 01 Dec 2023 14:21:30 +0000</updated>
                                                                                                                                            <category><![CDATA[Digital Transformation]]></category>
                                                    <category><![CDATA[Business]]></category>
                                                                                                                    <dc:creator><![CDATA[ Gabriella Buckner ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/xPhUVugoN6Xe58cKgih7Lh-1280-80.jpg">
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                                                                                                                                                                                                                                    <media:description><![CDATA[A positive digital experience: An image of a hand selecting a smiley face while using a laptop, providing feedback]]></media:description>                                                            <media:text><![CDATA[A positive digital experience: An image of a hand selecting a smiley face while using a laptop, providing feedback]]></media:text>
                                <media:title type="plain"><![CDATA[A positive digital experience: An image of a hand selecting a smiley face while using a laptop, providing feedback]]></media:title>
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                                                            <title><![CDATA[ What is customer relationship management (CRM)? ]]></title>
                                                                                                                                                                                                <link>https://www.itpro.com/desktop-software/28214/what-is-crm</link>
                                                                            <description>
                            <![CDATA[ We look at the significance and benefits of such customer-facing platforms for businesses ]]>
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                                                                        <pubDate>Mon, 28 Oct 2019 15:00:00 +0000</pubDate>                                                                                                                                <updated>Thu, 14 Nov 2024 17:23:07 +0000</updated>
                                                                                                                                            <category><![CDATA[SaaS]]></category>
                                                    <category><![CDATA[Cloud]]></category>
                                                                                                                    <dc:creator><![CDATA[ Max Slater-Robins ]]></dc:creator>                                                                                                    <media:content type="image/jpeg" url="https://cdn.mos.cms.futurecdn.net/zMTusxrEdbWtd93mPghDDh-1280-80.jpg">
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