Vodafone grabs the iPhone for early 2010
The destruction of O2’s exclusivity deal continues today as Vodafone announces it will be bringing the iPhone to its customers in early 2010.


Vodafone has become the latest mobile carrier to announce it will be selling the iPhone as O2's exclusivity deal takes another hit.
Vodafone, currently the provider with the highest market share in the UK until the Orange/T-Mobile merger goes through will be selling both the iPhone 3G and iPhone 3GS in the UK and Ireland from early 2010.
Yesterday, Orange announced it would be selling the devices by the end of the year, sparking rumours that the date would coincide with O2 starting to sell the eagerly anticipated Palm Pre in October - a device that has been touted as the "iPhone killer".
Pricing, tariffs and availability have yet to be announced but, as with Orange, Vodafone customers can now register their interest for the iPhone on its website.
Get the ITPro daily newsletter
Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
Jennifer Scott is a former freelance journalist and currently political reporter for Sky News. She has a varied writing history, having started her career at Dennis Publishing, working in various roles across its business technology titles, including ITPro. Jennifer has specialised in a number of areas over the years and has produced a wealth of content for ITPro, focusing largely on data storage, networking, cloud computing, and telecommunications.
Most recently Jennifer has turned her skills to the political sphere and broadcast journalism, where she has worked for the BBC as a political reporter, before moving to Sky News.
-
RSAC Conference 2025: The front line of cyber innovation
ITPro Podcast Ransomware, quantum computing, and an unsurprising focus on AI were highlights of this year's event
-
Anthropic CEO Dario Amodei thinks we're burying our heads in the sand on AI job losses
News With AI set to hit entry-level jobs especially, some industry execs say clear warning signs are being ignored
-
Vodafone Smart Platinum 7 review
Reviews The network own-brand phone that looks surprisingly luscious
-
Vodafone Smart Prime 7 review
Reviews This £75 smartphone might be cheap, but it’s subprime
-
Mobile phone operators hike up access charges
News The price increase affects calls to 084, 087, 09 and 118 numbers
-
Vodafone re-enters broadband market with cut-price fibre
News Connect fibre service sports free router and companion app, but expert questions availability
-
BT returns to mobile market with super-cheap 4G
News But can the telco muscle in on mobile without offering top-end consumer phones?
-
Dell ties up with O2 to punt out-of-box mobile connectivity
News NetReady PAYG Sim pre-installed in laptops and tablets
-
O2 splits tariffs to allow early phone upgrades
News Mobile operator to allow customers to get the new phone they want without ditching airtime contract.
-
Orange and T-Mobile customers hit with 3.3% price hike
News Pay monthly customers to pay around 70p more a month, operators confirm.