Nokia Siemens Networks has announced plans to acquire Apertio, a company that specialises in real-time subscriber data platforms and applications for telco players, for €140 million (104 million).
The deal, which is aimed at helping Nokia Siemens' customers with network simplification and subscriber data management, is expected to close in the first quarter of this year.
"The race is on to deliver seamless and highly targeted services to end-users across various access devices and this requires a unified approach to subscriber data" said Jrgen Walter, head of Nokia Siemens Networks' converged Core business unit.
"Enabling access to this information in real-time means you can profile subscribers and deliver new services and advertising appropriately. Market entrants from the internet world that are used to using real-time profiling are starting to play in the telecoms space and operators need to enable a personalised experience - today's announcement gives Nokia Siemens Networks the opportunity to provide unique value to our customers in this growing area."
Apertio's customer base includes some of the leading names in the communications space including O2, Orange, T-Mobile and Vodafone and O2.
Once the acquisition has been completed, Apertio will form a new line within Nokia Siemens Networks' converged core business unit, headed by the former's current chief executive Paul Magelli.
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