Maggie Holland
Maggie has been a journalist since 1999. She started her career as an editorial assistant on then-weekly magazine Computing, before working her way up to senior reporter level. After several years on the magazine, she moved to 'the other side of the fence' to work as a copywriter for a marketing agency, writing case studies and working on ad and website copy for companies such as eBay, Dell, Microsoft and more. In 2006, just weeks before ITPro was launched, Maggie joined Dennis Publishing as a reporter. Having worked her way up to editor of ITPro, she was appointed group editor of CloudPro and ITPro in April 2012. She became the editorial director and took responsibility for ChannelPro, in 2016.
Her areas of particular interest, aside from cloud, include management and C-level issues, the business value of technology, green and environmental issues and careers to name but a few.
Latest articles by Maggie Holland
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Snowflake's tweaked partner support receives rave reviews
By Maggie Holland published
News The AI and data cloud firm made some changes earlier this year and by all accounts they have been very well received...
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Snowflake’s vision to be Netflix not YouTube serves up more watchable content for customers
By Maggie Holland published
News The data cloud giant now has both internal and external marketplace offerings for its growing user base…
![Open sign](https://cdn.mos.cms.futurecdn.net/tUdiuZFgd2BSaGNH5wQL2c-320-80.jpg)
Red Hat: Open for business for the foreseeable
By Maggie Holland published
Opinion Last month’s Red Hat Summit provided much food for thought for many audiences, not least this ITPro content director…
![The logo of the global publisher of Open Source software solutions, Red Hat is displayed during the Viva Technology conference at Parc des Expositions Porte de Versailles on June 15, 2023 in Paris, France.](https://cdn.mos.cms.futurecdn.net/fHX2LUvngcn4RWVQKNrsTo-320-80.jpg)
The secret to Red Hat’s success: Trust, trust, and more trust
By Maggie Holland published
Analysis Red Hat turned 31 earlier this year, and while it has evolved, some core tenets – such as trust – remain to this day
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AI: Are we nearly there yet?
By Maggie Holland published
Opinion Talk of AI shows no signs of slowing down and while most of us are on the same journey, we’re all at different points along the route…
![Snowflake CEO Sridhar Ramaswamy speaking at the Dmexco digital marketing conference in Cologne, Germany, during his time at Google.](https://cdn.mos.cms.futurecdn.net/VMPSUTLsyLUVVjxZ9Sz7m4-320-80.jpg)
Partnering for success: How Snowflake partners are key in turning CEO vision into reality
By Maggie Holland published
News Snowflake CEO Sridhar Ramaswamy said that it takes a village to achieve what it plans to achieve and does not underestimate the power of the partner ecosystem
![Snowflake logo and branding pictured on a truck at the 2024 Snowflake Data Cloud Summit, held in San Francisco, California.](https://cdn.mos.cms.futurecdn.net/Gf6sC6n6d7ryLJDy2zDXaR-320-80.jpg)
Snowflake Data Cloud Summit 2024 live: All the news and updates as they happened
By Maggie Holland last updated
Live Blog The 2024 Snowflake Data Cloud Summit is a wrap – here's everything that happened in San Francisco
![The logo of the global publisher of Open Source software solutions, Red Hat is displayed during the Viva Technology conference at Parc des Expositions Porte de Versailles on June 15, 2023 in Paris, France.](https://cdn.mos.cms.futurecdn.net/fHX2LUvngcn4RWVQKNrsTo-320-80.jpg)
Red Hat confirms channel-centric changes and says more partner-focused initiatives are on the horizon
By Maggie Holland published
Just last month at the firm’s annual conference, Red Hat stressed the importance of its partner ecosystem…
![Matt Hicks, president and CEO of Red Hat during opening keynote at Red Hat Summit 2024](https://cdn.mos.cms.futurecdn.net/43kxqBYW8BXTo2z3i2qWwc-320-80.png)
Red Hat CEO: We’ll meet you at any stage of your AI journey
By Maggie Holland published
News Open source giant backs up AI vision with raft of announcements at its annual conference
![Snowflake logo and branding pictured at Mobile World Congress 2024 in Barcelona, Spain.](https://cdn.mos.cms.futurecdn.net/ACdw6kV3yAVRtXt2xBp3Cb-320-80.jpg)
Snowflake unveils Arctic, an enterprise-grade LLM
By Maggie Holland published
News Snowflake claims it is the most open model available, and teases that this is just the beginning
![Fred Voccola, Kaseya CEO at Kaseya event in February 2024](https://cdn.mos.cms.futurecdn.net/YSrKvo9eUJgGov3hBZaK4X-320-80.jpg)
Kaseya’s big secret to be unveiled next month
By Maggie Holland published
Feature We spoke to Kaseya CEO Fred Voccola, who promised a massive announcement is incoming at the firm's next big event in April…
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What is agile development?
By Maggie Holland last updated
In-depth Agile development practices offer a fast, efficient way to create software compared to methods such as waterfall
![A modern office space with a variety of plants on display and some employees working together at computer desks](https://cdn.mos.cms.futurecdn.net/KJKoFjYt9uTYDpcQ5tmKjX-320-80.jpg)
Oracle updates HCM capabilities to focus on value and set employees up for success
By Maggie Holland published
News Reward and recognition - especially by peers - are key tenets of the update to the Oracle Me employee experience platform
![Oracle CloudWorld 2023 show floor](https://cdn.mos.cms.futurecdn.net/UmpGxzZooLnMdrxwghSiFH-320-80.jpg)
Oracle: Generative AI is bigger than B2B, bigger than us
By Maggie Holland published
News Oracle's CTO, chairman, and current CEO once again set the bar high during Oracle CloudWorld 2023 keynotes
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Oracle CloudWorld 2023: Live reports from the main keynotes
By Maggie Holland last updated
Live blog We're in Las Vegas for this year's big Oracle event, bringing you the news and views as it happens...
![Snowflake company logo appearing on a smartphon that's laid in landscape orientation on top of a MacBook's keyboard with the computer's lid half closed, beaming a blue light onto the keyboard and phone](https://cdn.mos.cms.futurecdn.net/wcVt2ULGhR7BuLpVrfSdWC-320-80.jpg)
Let it snow: The cloud never bothered partners anyway
By Maggie Holland published
In-depth Snowflake has set its sights high in terms of revenue growth and customer success, with channel partners set to play starring roles
![Snowflake's SVP of product, Christian Kleinerman, on stage at Snowflake Summit 2023](https://cdn.mos.cms.futurecdn.net/QXi4Wnty3JaXZszpZPwq6T-320-80.jpg)
Snowflake: "We want our Marketplace to be Netflix not YouTube"
By Maggie Holland published
News Firm's SVP of product stresses the importance of quality over quantity in relation to apps
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Snowflake: “We want to be the iPhone of data applications”
By Maggie Holland published
News Firm’s Native App Framework is now in public preview on AWS, with more than 25 new apps available on its Marketplace
![NVIDIA and Snowflake CEOs at Fireside chat at Snowflake Summit 2023](https://cdn.mos.cms.futurecdn.net/qMdr9a8yGBSKWNAM8WPHbf-320-80.jpg)
Lovers not fighters: Nvidia and Snowflake take their relationship to the next level with focus on generative AI
By Maggie Holland published
News NVIDIA NeMo will integrate with Snowflake Data Cloud to enable custom large language models using proprietary data to be built quickly and easily
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Red Hat happy to stay in its lane, but excited about partner opportunities
By Maggie Holland published
News The open source leader acknowledged its offerings are but one part of the solution for customers as it shone a light on a number of partnerships at Red Hat Summit 2023…
![Red Hat CTO Chris Wright announcing Red Hat Developer Hub at the 2023 Red Hat Summit](https://cdn.mos.cms.futurecdn.net/cDTShJdCvMapzKWDAc4CST-320-80.png)
Red Hat Developer Hub aims to help developers build better apps faster
By Maggie Holland published
News The portal was built to standardize the developer experience while maximizing the return on existing investments
![Red Hat Summit 2023: President and CEO Matt Hicks speaks on stage during the opening keynote](https://cdn.mos.cms.futurecdn.net/DwLydy3GXUCQecm5hC3zPk-320-80.png)
Red Hat Summit 2023: 'No need to choose between innovation and maintenance'
By Maggie Holland published
News Red Hat CEO Matt Hicks kicked off the Summit with an acknowledgment that doing more with less can be hard, plus some big announcements
![A cloud connected to electronic devices](https://cdn.mos.cms.futurecdn.net/NteggQCww7aCjypUeVRyVW-320-80.jpg)
Oracle unveils updated, AI-driven employee experience platform
By Maggie Holland published
News Tech giant harnesses the power of AI in latest update as it looks to help firms better support talent attraction, retention and development