Mobile broadband users ripped off over speed
Mobile providers persist in offering download speeds they can’t live up to, according to Broadband Expert study.
Brits are still being given a raw deal when it comes to mobile broadband speeds, with internet service providers (ISPs) delivering less than a quarter of advertised download speeds.
So claims research from comparison site Broadband Expert, which tested more than 3,000 mobile broadband connections between March and August, and found that the average speed was 1.1Mbps compared to a maximum speed of 4.5Mbps.
Although Vodafone had the fastest actual average speed of 1.3Mbps, it delivered the lowest percentage of the speed it advertised just 18 per cent of the stated 7.2Mbps.
Speeds delivered across providers weren't that much different. However, T-Mobile had the slowest average speed at 0.9Mbps, or 20 per cent of the advertised speed.
Delivering 33.3 per cent of an advertised 3.6Mbps speed, mobile provider 3 was the best of a bad bunch, offering the biggest percentage of its advertised speed.
"It is completely unreasonable for a provider to advertise unrealistically high speeds that the vast majority of customers will never receive," said Rob Webber, Broadband Expert's commercial director, in a statement.
"Advertising in this way will not help the long term growth of mobile broadband or the reputation of the providers if customers feel they are being misled," he added.
Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
-
Cyber resilience in the UK: learning to take the punchesColumn UK law now puts resilience at the centre of cybersecurity strategies – but is legislation simply catching up with enterprise understanding that resilience is more than just an IT issue?
-
CISPE claims European Commission gave Broadcom a ‘blank cheque to raise prices, lock-in, and squeeze customers’ with VMware dealNews Cloud providers have issued a formal response to the General Court of the European Union after the Commission defended its approval of the deal
-
Vodafone and Altice launch €7 billion joint venture in GermanyNews The British telco currently offers connections to over 24 million homes in Germany, its biggest market
-
Vodafone to remove Huawei equipment from its core networksNews The decision comes after PM capped Huawei’s involvement in building the UK’s 5G telecoms network
-
The best 4G networkIn-depth Every mobile provider offers 4G contracts, but which one is the best for you?
-
EE still the best UK network for reliable 4GNews However, Vodafone is quickly catching up, while O2's performance was comparatively poor
-
Three "network issue" hits customers over the weekendNews Problems included difficulty making calls and receiving texts
-
Three offers embedded Wi-Fi calls for Android and iOS devicesNews The move means customers will be able to make calls and send texts even if they don't have a mobile signal
-
Three asks Ofcom to limit BT's mobile dominanceNews Three and other mobile operators ask Ofcom again to limit BT's spectrum ownership
-
76% companies think IoT is crucial for successNews Almost half of companies want to develop their own IoT-based products over the next two years