Apple revenue jumps by 78 per cent
Fueled by the success of its products such as the iPhone and iPad, Apple's revenues jumped massively during its third quarter.
Apple has released its third quarter results, reporting a revenue boost of 78 per cent thanks to strong sales performance across its product portfolio.
The 'record' revenue was reported as $15.7 billion for the period ending 26 June, compared with just $9.73 billion for the same period a year ago.
Net quarterly profit was also up, with $3.25 billion rather than the $1.83 billion generated in last year's third quarter.
The company also achieved a new quarterly record for Mac sales, shipping 3.47 million during the three-month period. Some 8.4 million iPhones were sold during the period - a 61 per cent increase compared with sales as they stood in the same quarter last year.
iPods and iPads also demonstrated strong performance, with 9.41 million and 3.27 million units sold respectively, despite the latter only being introduced during the quarter.
"It was a phenomenal quarter that exceeded our expectations all around, including the most successful product launch in Apple's history with iPhone 4," said Steve Jobs, Apple's chief executive.
"iPad is off to a terrific start, more people are buying Macs than ever before, and we have amazing new products still to come this year."
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Peter Oppenheimer, Apple's chief financial officer (CFO), added: "We're really pleased to have generated over $4 billion of cash during the quarter. Looking ahead to the fourth fiscal quarter of 2010, we expect revenue of about $18 billion and we expect diluted earnings per share of about $3.44"
Maggie has been a journalist since 1999, starting her career as an editorial assistant on then-weekly magazine Computing, before working her way up to senior reporter level. In 2006, just weeks before ITPro was launched, Maggie joined Dennis Publishing as a reporter. Having worked her way up to editor of ITPro, she was appointed group editor of CloudPro and ITPro in April 2012. She became the editorial director and took responsibility for ChannelPro, in 2016.
Her areas of particular interest, aside from cloud, include management and C-level issues, the business value of technology, green and environmental issues and careers to name but a few.
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