Pure Accelerate
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Data storage is dead, long live data management
Analysis Pure Storage's flagship announcement at its annual conference was the Enterprise Data Cloud, but what makes it a "paradigm shifting" new approach to data storage and management?
By Ross Kelly Published
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Pure Storage pulls no punches with competitors amid Enterprise Data Cloud launch
News The new data cloud is evolutionary, not revolutionary, but Pure thinks it's still the best option on the market
By Ross Kelly Published
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Pure Accelerate 2025: All the news and updates live from Las Vegas
Keep tabs on all the announcements at Pure Accelerate 2025 in our rolling live coverage
By Ross Kelly Last updated
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‘It’s a hard problem you can never solve unless you know the future’
Pure Storage might be moving deeper into the data management sphere, but John Colgrove is still focused on destroying hard disks
By Ross Kelly Published
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Infrastructure modernization has come on leaps and bounds, but there’s still a long way to go
News Enterprises have work to do, but some progress is better than none
By Ross Kelly Published
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'This was a very purposeful strategy': Pure Storage unveils Enterprise Data Cloud in bid to unify data storage, management
The company’s new Enterprise Data Cloud aims to streamline storage and data management
By Ross Kelly Published
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Pure Storage beefs up FlashBlade, FlashArray offerings in platform performance focus
News The updates to the FlashBlade and FlashArray lines look to meet growing workload demands
By Ross Kelly Published
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Pure Storage wants to simplify storage for the AI era
Analysis The firm’s Storage as a Service offering is paying dividends, so it wants to strike while the iron is hot
By Ross Kelly Published
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Pure Storage founder: Flash drive efficiency will “flatten out” but still has a clear role for AI
Interview John Colgrove knows flash’s moment in the sun won't last forever – but doesn’t expect a competitive technology to arrive this decade
By George Fitzmaurice Published
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"New challenges require new ways of thinking" – and Pure Storage is backing simplicity as its big selling point
Analysis Focus on AI adoption and cyber resiliency at Pure Accelerate 2024 have come hand-in-hand with the message that less is more
By George Fitzmaurice Published
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Pure Accelerate 2024 live: All the news and updates from the day-two keynote
Live Blog We're back with another live blog for day-two at Pure Accelerate 2024 in Las Vegas – keep tabs on all the news and announcements here
By George Fitzmaurice Last updated
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Pure Storage tweaks SLAs amid sharpened focus on cyber resilience
News Pure Storage announced updates to its service level agreements (SLA) to better serve the cyber security and storage requirements of its customers
By George Fitzmaurice Published
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