The Total Economic Impact™ of IBM Watson Assistant
Cost savings and business benefits enabled by Watson Assistant


AI capability is becoming mainstream as customers make use of bots in their homes, at work, and on the go, but with the amount of bots in the market, businesses looking to purchase a virtual agent solution may find the market confusing.
IBM's chatbot, Watson Assistant, offers a robust conversational platform that has the ability to interact between business systems and users with natural human language. And in this study by Forrester Consulting, four long-time Watson Assistant clients share the benefits, costs, risks and flexibility they've experienced using the chatbot technology for various aspects of the customer experience.
Download this whitepaper to better understand the specific ROI and cost savings clients can expect with Watson Assistant.
Provided by
Get the ITPro daily newsletter
Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
ITPro is a global business technology website providing the latest news, analysis, and business insight for IT decision-makers. Whether it's cyber security, cloud computing, IT infrastructure, or business strategy, we aim to equip leaders with the data they need to make informed IT investments.
For regular updates delivered to your inbox and social feeds, be sure to sign up to our daily newsletter and follow on us LinkedIn and Twitter.
-
RSAC Conference 2025: The front line of cyber innovation
ITPro Podcast Ransomware, quantum computing, and an unsurprising focus on AI were highlights of this year's event
-
Anthropic CEO Dario Amodei thinks we're burying our heads in the sand on AI job losses
News With AI set to hit entry-level jobs especially, some industry execs say clear warning signs are being ignored
-
Discrete manufacturing in a changing world
Whitepaper Leaping hurdles and spotting opportunities
-
Customer 360 for data leaders
Whitepaper Create your ideal 360° customer view solution
-
Gartner peer insights: Voice of the customer
Whitepaper Master data management solutions
-
Three ways to boost productivity with hyper-automation
Whitepaper Sharpen your competitive edge with iPaaS
-
Freshworks expands unified customer record architecture with Freshchat
News AI-driven chat bot provides complete customer context across support, sales, and marketing teams
-
Why Honest Burgers is proud to ditch email
Case Studies Employees have embraced Workplace from Meta, allowing the restaurant chain to streamline comms and build chatbots for training
-
Microsoft and Qualcomm to develop custom AR chips for the metaverse
News The two companies are looking to expand and accelerate the adoption of AR and Microsoft Mesh
-
Microsoft and Meta announce integration deal between Teams and Workplace
News Features from both business collaboration platforms will be available to users without having to switch apps