Mobile site creator toolkit for SMBs unveiled
Service from dotMobi lets small businesses target mobile internet users with sites tailor-made for their handsets.
Domain registry dotMobi has launched a new service to make it easier for small and medium-sized businesses (SMBs) to develop mobile versions of their websites.
The goMobi toolkit gives businesses all the tools they need to develop mobile-friendly sites that recognise the device being used, and reformat the content accordingly.
The service includes content management and developer tools optimised for mobile site creation, with the sites themselves hosted in the dotMobi cloud so businesses don't have to pay for extra hosting.
The goMobi platform "connects SMEs to their customers significantly faster because a goMobi site delivers only the content mobile customers need, while making it easy for businesses to set up and maintain a unique mobile website," dotMobi's chief executive Trey Harvin said.
"Since a goMobi website works on all mobile handsets, it ensures a business is available on the complete range of mobiles available, not just iPhones and Android."
Harvin added that one of goMobi's greatest strengths is its simplicity and ease of use. Recognising the fact that most small businesses lack the resources to maintain different sites for desktop and mobile users, goMobi automates the transformation of web pages to mobile-friendly content.
It also provides access to HTML metatags for site items, a mobile to desktop switcher and advanced device detection capabilities.
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"Site owners can build a site in minutes and then focus on their business, while their mobile website works to bring in new customers," Harvin said.
GoMobi is currently only available in the US through name.com, with prices ranging from $5 to $10 per month, but a global release is planned in the coming weeks.
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