George Fitzmaurice
George Fitzmaurice is a staff writer at ITPro, ChannelPro, and CloudPro, with a particular interest in AI regulation, data legislation, and market development. After graduating from the University of Oxford with a degree in English Language and Literature, he undertook an internship at the New Statesman before starting at ITPro. Outside of the office, George is both an aspiring musician and an avid reader.
Latest articles by George Fitzmaurice
![AWS re:invent 2024 signage](https://cdn.mos.cms.futurecdn.net/FKnX6sW2NFrnGDBnoKGdGd-320-80.jpg)
AWS re:Invent 2024 live: All the news and updates from day-three in Las Vegas
By George Fitzmaurice last updated
Live Blog ITPro is live on the ground in Las Vegas for AWS re:Invent 2024 – keep tabs on all the news and updates from day-three here
![Generative AI large language model (LLM) concept image showing a digitized human brain with light points protruding.](https://cdn.mos.cms.futurecdn.net/BLomQ4aQk2epAVZd5xrp8S-320-80.jpg)
Regulatory uncertainty is holding back AI adoption – here’s what the industry needs going forward
By George Fitzmaurice published
Analysis A lack of clarity on the legal side is hampering digital ambitions in Europe
![AWS logo pictured at the AWS Summit Seoul 2024 at COEX Convention & Exhibition Center on May 16, 2024, in Seoul, South Korea.](https://cdn.mos.cms.futurecdn.net/Nv62XgztGxWyKxGXeF5saF-320-80.jpg)
AWS goes all in on AI agents with new features for Bedrock and Amazon Q
By George Fitzmaurice published
News Agentic customizability is coming to Bedrock and the Amazon Q developer assistant
![Amazon CEO Andy Jassy pictured on stage at the 2022 New York Times DealBook on November 30, 2022 in New York City](https://cdn.mos.cms.futurecdn.net/5DigCD8Roic6ropsVohAkh-320-80.jpg)
Amazon just launched a powerful new AI foundation model
By George Fitzmaurice published
News The announcement covered a baseline model available in four tiers, as well as both image and video-focused models
![The AWS logo, on a curtain-like wall at AWS re:Invent 2023 at the Venetian Hotel and Casino in Las Vegas. Decorative: The logo (the letters 'AWS' with a curved arrow beneath) is in white, and the whole photo is lit with purple lighting.](https://cdn.mos.cms.futurecdn.net/7JycFhNDUstQvGmGoSPSC4-320-80.jpg)
Three things to look out for at AWS re:Invent 2024
By George Fitzmaurice published
Analysis The cloud giant is likely to come in hot on sovereign cloud and multi-cloud, alongside generative AI updates
![Female software engineer sitting idly at desk while staring at a desktop computer screen.](https://cdn.mos.cms.futurecdn.net/Vx9HnTZ3JkKzCjRc6ofwgN-320-80.jpg)
Are ‘ghost engineers’ stunting software productivity?
By George Fitzmaurice published
News The study used an algorithm to assess the amount of work being done by software engineers at hundreds of firms
![Computer generated image of pink sphere rolling down a plane like a roller coaster.](https://cdn.mos.cms.futurecdn.net/xnFjfDS5gAJofFP6LoLA8m-320-80.jpg)
Dell, HP post underwhelming returns as PC market remains in a state of flux
By George Fitzmaurice published
News Original equipment manufacturers (OEMs) are contending with an impending Windows 10 EOL and a burgeoning AI PC market
![The Microsoft logo is illuminated on a wall during a Microsoft launch event to introduce the new Microsoft Surface laptop and Windows 10 S operating system, May 2, 2017 in New York City](https://cdn.mos.cms.futurecdn.net/zYGeXyrSuvL5DtJn9esswP-320-80.jpg)
Microsoft dismisses claims it’s using Word and Excel data to train AI
By George Fitzmaurice published
News Reports circulated from users that the firm had quietly introduced an opt-out feature on its training policy
![A corridor in a blue-hued data centre](https://cdn.mos.cms.futurecdn.net/c3SvtbqheiwpAQnt4akjfK-320-80.jpg)
Data center energy demands could hit SMBs hard
By George Fitzmaurice published
News Rising energy costs could be pushed down the line to consumers and smaller businesses
![Attendees walk through an expo hall during AWS re:Invent 2022.](https://cdn.mos.cms.futurecdn.net/E86PFsocPrYzXAeuu3tD9D-320-80.jpg)
AWS bet big on Anthropic, now it's doubling down
By George Fitzmaurice published
News The new investment will see AWS serve as Anthropic’s primary training provider as well as its primary cloud provider
![Job interview concept image showing two individuals shaking hands in an office.](https://cdn.mos.cms.futurecdn.net/B7qJp7rFGiBhFTEgYvb8sn-320-80.jpg)
Tech hiring is set to grow in 2025, but wary staff are putting job security front and center
By George Fitzmaurice published
News Plans for increased tech hiring may conflict with a nervy workforce following a year of employee turnover
![Abstract cyber padlock on pink background with blue code terminal](https://cdn.mos.cms.futurecdn.net/QhXDydfx8Rnhp8fteDi5C-320-80.jpg)
Finastra breach puts file transfer security in the spotlight, says expert
By George Fitzmaurice published
News The attack follows news of a similar vulnerability at MOVEit which attackers sought to exploit
![A CGI representation of an AI PC, shown as a laptop with its screen facing the camera, full of glowing blue cubes of energy which are flying out of every corner of the screen. The laptop sits against a dark background atop a reflective surface.](https://cdn.mos.cms.futurecdn.net/jukj3xE6qHzytKswQnEthj-320-80.jpg)
AI PCs not yet understood well enough to deliver full benefits
By George Fitzmaurice published
News While AI PCs can drive productivity, user concerns and questions continue to act as a hurdle
![The Snowflake logo displayed on their pavilion at the Mobile World Congress 2024 in Barcelona, Spain, on February 28, 2024.](https://cdn.mos.cms.futurecdn.net/KZ23XU8qMKKdYKRyyHLgfn-320-80.jpg)
Snowflake and Anthropic partner up on agentic AI, model sharing
By George Fitzmaurice published
News The pair will bring Anthropic’s Claude models to customers via Snowflake’s AI platform
![EU flags fly outside the union headquarters in Brussels, Belgium.](https://cdn.mos.cms.futurecdn.net/qnGSwbfzp9zTsFt2t49oUT-320-80.jpg)
CISPE unveils cloud watchdog for Microsoft – and plans to monitor Broadcom, VMware too
By George Fitzmaurice published
News Rollout of the organization follows contentious settlement with Microsoft over anti-competitive practices
![Google logo pictured at the company's Bay View campus in Mountain View, California.](https://cdn.mos.cms.futurecdn.net/KWnuenMsdyFzLapjnaFXAU-320-80.jpg)
Google slams reported forced Chrome sell-off
By George Fitzmaurice published
News The US government previously told Google it presides over a monopoly in the search engine market
![Digitally generated image of green glowing futuristic semiconductor, digital data flowing and data chart. Green technology concept and ESG business.](https://cdn.mos.cms.futurecdn.net/MPNuBqNXty6vBjerEuysZJ-320-80.jpg)
Business leaders face green 'investment paralysis' as concerns clash with climate targets
By George Fitzmaurice published
News The majority of business leaders are stressed about meeting sustainability goals, even as government targets get more ambitious
![Photonics concept art showing two orbs with light flowing between.](https://cdn.mos.cms.futurecdn.net/KunXyEFJamU9wrtP2bCprK-320-80.jpg)
The answer to data center sustainability? Industry rallies around light-based networking systems
By George Fitzmaurice published
Analysis The technology could help replace fault-prone electrical wires with light-based ones
![Boardroom meeting with executives discussing business issues, including CTO, CISO, CIO, and CEO.](https://cdn.mos.cms.futurecdn.net/gqdmGjXWt9Nfgkpxi3XDqc-320-80.jpg)
AI is causing headaches in the boardroom as CFOs and CIOs struggle for clarity on ROI
By George Fitzmaurice published
News Company execs aren’t just finding it difficult to measure ROI - they can’t even agree on how to measure it in some cases
![Former Google CEO Eric Schmidt pictured during day two of Collision 2022 at Enercare Centre in Toronto, Canada.](https://cdn.mos.cms.futurecdn.net/ybsrRYRYXkacruBBSXD5cF-320-80.jpg)
Eric Schmidt admits remote work has productivity benefits, but he still wants staff in the office
By George Fitzmaurice published
News The tech exec came under fire earlier this year for criticizing Google’s remote work policies
![AMD chief executive Lisa Su pictured during the opening keynote speech at Computex 2024.](https://cdn.mos.cms.futurecdn.net/HBZsZ4SuYZyna6BAePiNHF-320-80.jpg)
AMD to cut around 1,000 staff to focus on "growth opportunities"
By George Fitzmaurice published
News The AMD layoffs come after rival Intel cut staff on the back of flagging AI returns
![AI carbon emissions concept image showing industrial plant towers emitting white smoke.](https://cdn.mos.cms.futurecdn.net/bNdziCApHrJUQKGFFr7z3P-320-80.jpg)
Tech leaders view AI as the key to cutting carbon emissions
By George Fitzmaurice published
Analysis AI could be the cause and the cure for data center carbon emissions despite surging energy consumption
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