Maximize the value of generative AI for your organization
Harness generative AI's full potential


Generative AI has the potential to help your organization innovate faster to reinvent customer experiences and applications.
In this eBook, AWS can help you transform that potential into results by sharing the most cost-effective cloud infrastructure for generative AI, a host of artificial intelligence (AI) services, and solutions for your use case, with years of trusted AI expertise.
Download now to learn the fundamentals of and how to use generative AI to gain the most value for your business.
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Google Cloud announces new data residency flexibility for UK firms, accelerator for regional startups
News UK-specific controls and support for up and coming AI firms is central to Google Cloud’s UK strategy
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Workers are covering up cyber attacks for fear of reprisal – here’s why that’s a huge problem
News More than one-third of office workers say they wouldn’t tell their cybersecurity team if they thought they had been the victim of a cyber attack.
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Is ChatGPT making us dumber? A new MIT study claims using AI tools causes cognitive issues, and it’s not the first – Microsoft has already warned about ‘diminished independent problem-solving’
News A recent study from MIT suggests that using AI tools impacts brain activity, with frequent users underperforming compared to their counterparts.
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‘Agent washing’ is here: Most agentic AI tools are just ‘repackaged’ RPA solutions and chatbots – and Gartner says 40% of projects will be ditched within two years
News Agentic AI might be the latest industry trend, but new research suggests the majority of tools are simply repackaged AI assistants and chatbots.
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Andy Jassy memo warns staff that Amazon will "need fewer people" as it rolls out more generative AI
News Amazon's CEO tells workers to be "curious" about AI and educate themselves to protect their livelihoods
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CEOs and CISOs at odds over the benefits of generative AI
News While CEOs are hugely enthusiastic, CISOs worry about governance and legacy technology
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Microsoft says workers should believe the hype with AI tools: Researchers found Copilot users saved three hours per week sifting through emails, gained more focus time, and completed collaborative tasks 20% faster
News Using AI tools paid dividends for some workers, but alternative research shows it could create problems for others down the line.
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Meta executive denies hyping up Llama 4 benchmark scores – but what can users expect from the new models?
News A senior figure at Meta has denied claims that the tech giant boosted performance metrics for its new Llama 4 AI model range following rumors online.
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DeepSeek and Anthropic have a long way to go to catch ChatGPT: OpenAI's flagship chatbot is still far and away the most popular AI tool in offices globally
News ChatGPT remains the most popular AI tool among office workers globally, research shows, despite a rising number of competitor options available to users.
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Application enablement in an AI world
How enterprises can tap into AI-fueled application enablement to build apps faster and deploy them while consuming fewer resources