Augmented Reality
Discover expert analysis on augmented reality with news, features and insights from the team at IT Pro.
- 
 Snapchat 'hires VR designer' to work on augmented realityNews Social media firm also adds a new Snapchat Memories feature By Caroline Preece Published News
- 
 Apple acquires augmented reality start-up MetaioNews Apple has bought Metaio, an augmented reality start-up first launched by Volkswagen in 2003 By Caroline Preece Published News
- 
 Inside the HoloLensFirst look Hands (and eyes) on with Microsoft’s 3D augmented reality headset By Simon Bisson Published First look
- 
 Tesco takes advantage of augmented reality appNews Tesco has teamed up with IBM to use an augmented reality mobile app to add product placement. By Kyle Nazario Published News
- 
 Google Glass: 10 use cases for wearable technologyNews As Virgin Atlantic and the NYPD trial Google Glass, we look at the other potential business uses... By Khidr Suleman Published News
- 
 IBM testing augmented reality shopping appNews Big Blue wants to help customers with their weekly shop and boost sales for retailers. By Khidr Suleman Published News
- 
 Counter terrorism to fuel use of augmented realityNews Enterprise-level mobile AR adoption is predicted to top £180 million by 2015. By Adrian Bridgwater Published News
- 
 IDF 2010: A glimpse at Intel's R&D effortsNews The day before Intel's annual developer conference kicks off, the company gave us a sneak peak on what it is working on. By Jennifer Scott Published News
- 
  SAP working on augmented reality for businessNews SAP is working on an augmented reality product to bring to market later this year. By Jennifer Scott Published News
- 
 SAP shows off enterprise ‘augmented reality’News In the future employees could be 'wearing' devices that display the information they need while they work. By Asavin Wattanajantra Published News