Gartner CRM: Customer relationship management not about technology
Analyst firm tells conference attendees that CRM is a vital aspect of business strategy which needs a company-wide vision and cultural support to sustain it.

Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
You are now subscribed
Your newsletter sign-up was successful
Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
Freelance journalist Nicole Kobie first started writing for ITPro in 2007, with bylines in New Scientist, Wired, PC Pro and many more.
Nicole the author of a book about the history of technology, The Long History of the Future.
-
Zyxel NWA50BE Pro reviewReviews The NWA50BE Pro offers a surprisingly good set of wireless features at a price that small businesses will find hard to resist
-
Ransomware protection for all: How consumption-based subscription models can lower the entry point for cyber resilienceIndustry Insights Consumption-based immutable backup makes enterprise-grade ransomware resilience affordable to all
