The ability to access Google and Facebook rank highest on the public's most wanted list when choosing a new mobile phone.
A survey from market analyst Strategy Analytics asked respondents in the UK and US which applications and services were most important to them on a new phone's list of features.
Google easily trumped Microsoft's increasingly visible Bing search offering, while Facebook trumped social networking rivals such as MySpace and Twitter.
When it comes to entertainment, BBC1 and Sky Movies are the services we most want to see, with localised and personalised content clearly proving popular.
"In terms of television brands, consumers predominantly want access to the same entertainment channels that they watch at home, rather than news channels and sports dedicated to their mobile devices," said Strategy Analytics analyst Christopher Dodge in a statement.
