Nevertheless, if forced to give an answer, you would put your money on Murdoch to acquire more readers by 2011.
But if Virgin can get a hold on the entertainment sector after iPads really catch on and before others crowd the space, Branson and Co could easily find themselves in a strong position.
The Daily, meanwhile, will have a hard time trying to dominate what will soon be a saturated market, particularly if any paywall stays standing.
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