EMC takes aim at Big Data analytics with latest solution

EMC has launched the Federation Business Data Lake, a product that merges storage and Big Data analytics technologies so organisations can more effectively collect, analyse and act on key business information qucikly and easily.

The solution can be implemented in just seven days, EMC claims, as it makes use of both structured and unstructured data a company holds to develop predictive models for the building of new products and applications.

The analytics layer features a Hadoop-based, In-Memory No-SQL and Scale-out MPP analytics support, with VMware running on Vblocks.

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Clare is the founder of Blue Cactus Digital, a digital marketing company that helps ethical and sustainability-focused businesses grow their customer base.

Prior to becoming a marketer, Clare was a journalist, working at a range of mobile device-focused outlets including Know Your Mobile before moving into freelance life.

As a freelance writer, she drew on her expertise in mobility to write features and guides for ITPro, as well as regularly writing news stories on a wide range of topics.