Oracle: Our cloud will make things easier not more complex

Oracle claims that its cloud is not only the word's first autonomous one, but also the only one that's fully integrated.

It's that focus on integration as a key consideration rather than an afterthought that will help organisations navigate their way through the complexity and uncertainty they face in their respective industries.

So claimed the firm's CEO Safra Catz during her keynote session at Oracle OpenWorld in San Francisco this week.

"Let me tell you why the Oracle Cloud is unlike any other cloud in the world," Catz told delegates.

"At the infrastructure layer - from compute to networking to storage - the Oracle Cloud has been uniquely engineered to be secure and autonomous from the start. No other cloud provider even thinks this way. But, we've always thought this way.

"Your Oracle workloads are the Crown Jewels of your enterprise and we know that. The Oracle Cloud eliminates complexity, manual work and - as you heard last night - most importantly, human error. It delivers a degree of reliability, operational efficiency, and automatic security that other clouds just cannot match."

Oracle's focus on built-in automation and integration also minimises risks and cost, according to Catz.

The opening video prior to the keynote talked about oceans of information being processed in the blink of an eye in the increasingly data-driven world in which we live and work.

And the fact that Oracle has been on the same data-driven journey to the cloud so is perfectly placed to understand and help respond to myriad challenges, Catz said.

"We needed to be a better service-oriented company. It wasn't good enough to build a great cloud. We needed to use it. We needed our own cloud to be a platform to enable the business changes we were looking for," Catz added.

Oracle's cloud will help firms maximise efficiency and effectiveness, thanks to enhanced levels of functional integration and embedded AI which, in turn, delivers greater levels of business insight, according to Catz.

What's more, Catz said using the Oracle Cloud - which puts the user front and centre - would enable customers to "outpace change" due to new features being provided seamlessly every quarter. She dubbed this "continuous innovation without tedious upgrades."

"Our goal is to deliver innovation in a way that simplifies IT and business functions. And we believe the best way to do this is to engineer all our products to work together from the beginning, each piece benefiting from the capabilities of its underlying platform," Catz said.

"I encourage you to try the Oracle cloud out for yourself - for free. Experience the autonomous cloud and see for yourself what makes Oracle so unique and the best choice to achieve business success."

Maggie Holland

Maggie has been a journalist since 1999, starting her career as an editorial assistant on then-weekly magazine Computing, before working her way up to senior reporter level. In 2006, just weeks before ITPro was launched, Maggie joined Dennis Publishing as a reporter. Having worked her way up to editor of ITPro, she was appointed group editor of CloudPro and ITPro in April 2012. She became the editorial director and took responsibility for ChannelPro, in 2016.

Her areas of particular interest, aside from cloud, include management and C-level issues, the business value of technology, green and environmental issues and careers to name but a few.