Hershey's has chosen Accenture to implement its SAP S/4 HANA software, enabling the confectionery company to build a more streamlined manufacturing and supply chain process.
Another major aspect of the collaboration is to help the candy company gain better insights into customer behaviour to power its wider business strategy, whether that's boosting customer interaction, experience or engagement. Using SAP S/4 HANA, Hershey's hopes to boost innovation and drive revenue growth as it sets out to increase margins from its confectionery.
"Our collaboration with Accenture will enable us to increase competitive advantage and support our growth ambition through greater collaboration and innovation, as well as service delivery built around the needs of our customers," said Terry O'Day, chief product supply and technology officer for The Hershey Company.
"We selected Accenture for its understanding of our industry, technology credentials and proven track record in delivering enterprise transformation at scale."
Implementing S/4 HANA, SAP's ERP successor to Business Suite that runs on the vendor's fast data-processing platform, is a major part of Hershey's digital transformation strategy, which it explained will help the business be more competitive by using S/4 to find key insights to inform its wider strategy.
"Accenture has always been at the forefront of helping consumer packaged goods companies accelerate their adoption of new ways of working and new operating models," Keith Barringer, who leads Accenture's Consumer Goods & Services practice in North America, said. "This opportunity enables us to bring our vast experience to Hershey's as it navigates its journey to a more agile organisation."
Picture: Shutterstock
-
Why Microsoft thinks diversity will keep security workers relevant in the age of agentic AINews Improved AI skills and a greater focus on ensuring agents are secure at point of deployment will be key for staying ahead of attackers
-
Microsoft: get used to working with AI-powered "digital colleagues"News Tech giant's report suggests we should get ready to work with AI, revealing future trends for the workplace
-
Optimise CX and accelerate business growth through your voice networkwhitepaper Protecting the human experience in a digital world
-
Enterprises are doubling down on IT optimization strategies – and it’s delivering huge financial returnsNews Organizations that have cracked IT cost optimization and innovation reap the rewards both financially and in terms of time to market.
-
IDC InfoBrief: Sustainability doesn’t need to be all stick and no carrotwhitepaper CIOs are facing two conflicting strategic imperatives
-
How to empower employees to accelerate emissions reductionin depth With ICT accounting for as much as 3% of global carbon emissions, the same as aviation, the industry needs to increase emissions reduction
-
The Forrester Wave™: API management solutionsWhitepaper The 15 providers that matter the most and how they stack up
-
How Crew Clothing went mobile to turn around a struggling businessCase Study Mobile sales tech unleashed a tide of change, buoying further growth across the UK coast-inspired casualwear chain
-
CyberCX appoints Phil Mason as new UK CEONews Industry veteran will lead CyberCX’s growth efforts in the UK
-
Former TSB CIO fined £81,000 for botched IT migrationNews It’s the first penalty imposed on an individual involved in the infamous migration project
