Features
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In the age of all-in-one platforms, how can partners avoid becoming interchangeable?
Industry Insights Complacency is the real problem, rather than platformization...
By Peter Wilson Published
Industry Insights -

Threat intel could be your secret weapon in cybersecurity sales
Industry Insights Threat intelligence transforms cybersecurity sales from reactive product pitching to strategic advisory.
By John Mitchell Published
Industry Insights -

Has AI levelled the playing field for SMBs?
In-depth For small and medium-sized businesses, AI now plays an important role in ensuring they can compete with bigger rivals. But how should it be implemented?
By Jonathan Weinberg Published
In-depth -

Let artificial intelligence transform the tone of your customer service
Sponsor Content Created With 3CX
3CX’s new AI-powered receptionist can simplify the lives of your customers and your staff, and that’s just one of the latest enhancements
By PC Pro Published
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HP just launched a keyboard that is anything but peripheral
Opinion The EliteBoard G1a Next Gen AI PC will make you feel like a Bond villain, in the best possible way
By Bobby Hellard Published
Opinion -

Solving the data dilemma: Balancing AI innovation with ethics
Industry Insights Public data is a vital channel partner tool that must stay “public”
By Vaidotas Sedys Published
Industry Insights -

Beyond firefighting: How IT can tackle hybrid work friction and prove business value
Sponsor Content Created With HP
Sponsored IT must reduce hybrid work friction and prove tech’s value to business
By Lee Elliott Published
Sponsored -

2026: When AI gets real
And the channel must keep up…
By Christine Horton Published
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AI Fatigue: Is the backlash against AI already here?
Feature The proliferation of AI tools in the market is creating confusion, decision paralysis, and declining productivity…
By Jonathan Weinberg Published
Feature -

How the partnership model can transform the channel
Industry Insights Collaboration and a shared understanding and commitment to solving problems is key...
By Jake Rickhuss Published
Industry Insights -

The trends we're watching in 2026
ITPro Podcast AI agents, worsening cyber attacks, and supercomputer expansion could define the coming year
By Rory Bathgate Published
ITPro Podcast -

2025 marked the beginning of the end for OpenAI
Opinion OpenAI has its fingers in too many pies and it’s rapidly losing favor with consumers and enterprises alike
By Ross Kelly Published
Opinion