Discover expert analysis on google with news, features and insights from the team at IT Pro.
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Are hyperscalers backing out of Net Zero?ITPro Podcast Expanding data center construction and demand for high-energy workloads are pushing hyperscalers off course on carbon
By Rory Bathgate Published
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DeepSeek rocked Silicon Valley in January 2025 – one year on and it looks set to shake things up againAnalysis The Chinese AI company sent Silicon Valley into meltdown last year and it could rock the boat again with an upcoming model
By Ross Kelly Published
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Google's Apple deal shows it's pulling ahead in the AI raceAnalysis Apple opting for Google's models to underpin Siri and Apple Intelligence is a major seal of approval for the tech giant's Gemini range – and a sure sign it's pulling ahead in the AI race.
By Ross Kelly Published
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New Gemini features are coming to GmailNews Google has announced plans for deeper AI integration within Gmail to help users automate inboxes, here's how to turn the features off.
By Nicole Kobie Published
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Google drops $4.75bn on data center and energy firm IntersectNews The investment marks the latest move from Google to boost its infrastructure sustainability credentials
By Nicole Kobie Published
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Google Cloud teases revamped partner program ahead of 2026News The cloud giant’s new-look partner ecosystem shifts focus from activity tracking to measurable customer outcomes
By Daniel Todd Published
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Cohesity deepens Google Cloud alliance in data sovereignty pushNews The pair’s expanded collaboration will focus on new integrations for AI, cybersecurity, and data protection
By Daniel Todd Published
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Google DeepMind CEO Demis Hassabis thinks startups are in the midst of an 'AI bubble'News AI startups raising huge rounds fresh out the traps are a cause for concern, according to Hassabis
By Ross Kelly Published
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Everything you need to know about Google and Apple’s emergency zero-day patchesNews A serious zero-day bug was spotted in Chrome systems that impacts Apple users too, forcing both companies to issue emergency patches
By Nicole Kobie Published
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Google DeepMind partners with UK government to boost AI researchNews The deal includes the development of a new AI research lab, as well as access to tools to improve government efficiency
By Emma Woollacott Published
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Google CEO Sundar Pichai says vibe coding has made software development ‘exciting again’News Google CEO Sundar Pichai claims software development has become “exciting again” since the rise of vibe coding, but some devs are still on the fence about using AI to code.
By Ross Kelly Published
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Google blows away competition with powerful new Gemini 3 modelNews Gemini 3 is the hyperscaler’s most powerful model yet and state of the art on almost every AI benchmark going
By Rory Bathgate Published
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