Starbreeze and Acer partner up on virtual reality headset
The joint venture will be targeted at the business and location-based game market
Starbreeze and Acer have announced a partnership for the development of the StarVR headset, aimed at the business and location-based games market.
StarVR was originally launched at the Electronic Entertainment Expo (E3) in June last year when it acquired Infinite Eye and took on the company's StarVR HMD technology, plus its engineering team.
Now, Starbreeze says it's trying to get a bigger name for itself in the world of virtual reality and a partnership with Acer will allow it to do that, with the two companies equally splitting the design, manufacturing, promotion, marketing and sales of the device.
"Since our launch in June 2015, we have had an amazing start with StarVR," Bo Andersson Klint, Starbreeze CEO said. "By partnering with Acer we shift gears yet again to firmly position us as the leader in top-end VR experiences.
"Acer is an excellent, experienced and prominent hardware partner that will accelerate us in realising and producing a high-definition, high-fidelity VR headset," he continued. "We've been working with a clear roadmap for our VR strategy from day one and are now about to realise one of the first major collaborations we set out to achieve. The future for StarVR is now set and extremely exciting."
StarVR will fit into Acer's current VR-ready Predator line-up of devices, which were designed to enhance its entertainment offering.
"Acer is thrilled to join forces with Starbreeze in bringing the StarVR head-mounted display to the market," said Jason Chen, Acer Corporate President and CEO.
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"We are devoting R&D resources across multiple aspects of the VR ecosystem for a coherent and high-quality experience while just last month Acer announced powerful desktops and notebooks fully ready for StarVR. Starbreeze and Acer share the same goal of delivering best-in-class VR applications, and we look forward to unlocking new VR possibilities together with this partnership. "
Clare is the founder of Blue Cactus Digital, a digital marketing company that helps ethical and sustainability-focused businesses grow their customer base.
Prior to becoming a marketer, Clare was a journalist, working at a range of mobile device-focused outlets including Know Your Mobile before moving into freelance life.
As a freelance writer, she drew on her expertise in mobility to write features and guides for ITPro, as well as regularly writing news stories on a wide range of topics.
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