AI academy guidebook: AI for customer service
Discover how AI will improve the customer service journey


AI is a booming market, but what is causing this surge in interest, and what is motivating business leaders to think about adopting AI-enabled customer service solutions?
Find out why AI is essential in transforming customer service and how to meet customer service aspirations. These aspirations may have seemed unthinkable but combining traditional and generative AI makes achieving them possible.
This whitepaper explains how AI increases contact center efficiencies and outlines steps to take that will help your organization create an experience customers expect.
Download today.
Provided by IBM
Get the ITPro daily newsletter
Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
ITPro is a global business technology website providing the latest news, analysis, and business insight for IT decision-makers. Whether it's cyber security, cloud computing, IT infrastructure, or business strategy, we aim to equip leaders with the data they need to make informed IT investments.
For regular updates delivered to your inbox and social feeds, be sure to sign up to our daily newsletter and follow on us LinkedIn and Twitter.
-
Layoffs loom for underskilled tech workers and poor performers
News Tech hiring managers expect to make layoffs in the coming months, with roles ripe for automation and workers with outdated skills the most likely to be cut.
By Emma Woollacott
-
Executives think AI can supercharge cybersecurity teams – analysts aren’t convinced
News As organizations adopt AI, frontline cybersecurity workers are worried AI will reduce job security and increase their manual workload
By Rory Bathgate
-
Microsoft says workers should believe the hype with AI tools: Researchers found Copilot users saved three hours per week sifting through emails, gained more focus time, and completed collaborative tasks 20% faster
News Using AI tools paid dividends for some workers, but alternative research shows it could create problems for others down the line.
By Ross Kelly
-
Meta executive denies hyping up Llama 4 benchmark scores – but what can users expect from the new models?
News A senior figure at Meta has denied claims that the tech giant boosted performance metrics for its new Llama 4 AI model range following rumors online.
By Nicole Kobie
-
DeepSeek and Anthropic have a long way to go to catch ChatGPT: OpenAI's flagship chatbot is still far and away the most popular AI tool in offices globally
News ChatGPT remains the most popular AI tool among office workers globally, research shows, despite a rising number of competitor options available to users.
By Ross Kelly
-
Productivity gains, strong financial returns, but no job losses – three things investors want from generative AI
News Investors are making it clear what they want from generative AI: solid financial and productivity returns, but no job cuts.
By Nicole Kobie
-
Legal professionals face huge risks when using AI at work
Analysis Legal professionals at a US law firm have been sanctioned over their use of AI after it was found to have created fake case law.
By Solomon Klappholz
-
Future focus 2025: Technologies, trends, and transformation
Whitepaper Actionable insight for IT decision-makers to drive business success today and tomorrow
By ITPro
-
Looking to use DeepSeek R1 in the EU? This new study shows it’s missing key criteria to comply with the EU AI Act
News The DeepSeek R1 AI model might not meet key requirements to comply with aspects of the EU AI Act, according to new research.
By Rory Bathgate
-
The DeepSeek bombshell has been a wakeup call for US tech giants
Opinion Ross Kelly argues that the recent DeepSeek AI model launches will prompt a rethink on AI development among US tech giants.
By Ross Kelly