Instagram to extend livestreaming time limit to 4 hours

Social media site will also soon support video archiving

Instagram is changing some features to adapt to how creators use the service during the pandemic. With more individuals and businesses using Instagram to livestream events, the company has expanded its stream time limit from one hour to four for all users.

The increased time limit will help teachers, musicians, artists, fitness instructors, activists and other creators replace cancelled in-person events with virtual events. Instagram Live use has increased by 70% since government-imposed lockdowns due to the coronavirus pandemic. 

Amid the increased traffic, the site’s seen a boost from artists playing music for fans, celebrities hosting talk shows, trainers running live workouts and live DJ events. Instagram Live creators have been looking to host sessions longer than the previously set 60-minute time limit.

Instagram’s increased time limit matches Facebook’s four-hour cap for livestreams on mobile devices. Facebook, however, offers an eight-hour time limit for livestreaming from a desktop computer or API. 

Instagram creators must have an account in “good standing” to qualify for the longer time limit. Accounts with a history of intellectual property or policy violations won’t qualify. Instagram is also updating IGTV’s “Live Now” section and will direct users to additional live content at the end of livestreams. 

Instagram announced another pending feature, which will allow creators to archive livestreams for up to 30 days. Today, creators can privately archive Feed posts and Stories but can only save a livestream by publishing it to IGTV after it ends. The new feature for archiving live broadcasts will be similar to archiving Stories and Feed posts, although Instagram will delete live videos after 30 days.

For now, Instagram creators can save or download the video. This will enable users to publish the video on other social media platforms, like YouTube or Facebook, or edit the videos to make them shorter for TikTok. The Archive feature enables creators to download the video at a later date.

Featured Resources

How to choose an AI vendor

Five key things to look for in an AI vendor

Download now

The UK 2020 Databerg report

Cloud adoption trends in the UK and recommendations for cloud migration

Download now

2021 state of email security report: Ransomware on the rise

Securing the enterprise in the COVID world

Download now

The impact of AWS in the UK

How AWS is powering Britain's fastest-growing companies

Download now

Recommended

President Biden repeals and replaces Trump’s TikTok executive order
social media

President Biden repeals and replaces Trump’s TikTok executive order

9 Jun 2021
How to reduce your online footprint
privacy

How to reduce your online footprint

7 Jun 2021
TikTok implies it’s collecting users' faceprints and voiceprints
privacy

TikTok implies it’s collecting users' faceprints and voiceprints

4 Jun 2021
Social media advocates sue Florida over new law
social media

Social media advocates sue Florida over new law

28 May 2021

Most Popular

Q&A: Enabling transformation
Sponsored

Q&A: Enabling transformation

10 Jun 2021
Ten-year-old iOS 4 recreated as an iPhone app
iOS

Ten-year-old iOS 4 recreated as an iPhone app

10 Jun 2021
OnePlus 9 Pro review: An instant cult classic
Hardware

OnePlus 9 Pro review: An instant cult classic

7 Jun 2021