IT Pro is supported by its audience. When you purchase through links on our site, we may earn an affiliate commission. Learn more

Apple iOS 14.3 launch brings privacy labels for all apps

App Store now requires developers to disclose how user data is managed

Abstract image of a digital padlock on a tablet to symbolise user privacy

Apple has added new privacy labels to all apps on its App Store as part of its new iOS 14.3 update.

Following an announcement back in June at its Worldwide Developers Conference (WWDC), developers will now have to disclose their app’s privacy practices to customers via synopses on app product pages on the App Store.

Labels will now give users details on what data an app collects across a number of categories, such as “data used to track you”, “data linked to you”, and “data not linked to you".

“Every one of the more than 1.8 million apps on the App Store is required to follow strict privacy guidelines and report how it uses your data,” Apple said. “And every app is rigorously reviewed by a team of experts at Apple.”

Developers that update their apps after December 8th will be forced to include this information before they can be approved for listing. The new app privacy labels are now live across all of App Stores, including iOS, iPadOS, macOS, watchOS, and tvOS.

Apple's own apps that are in-built, such as Messages, will have the same information published on Apple’s website, the company has confirmed.

Chris Hazelton, director of security solutions at Lookout, told IT Pro that the move by Apple is important because iOS 14 puts additional focus on user privacy, and in particular gives users better visibility into their personal information that is shared with third parties.

“The privacy changes in iOS 14 are part of an unstoppable trend to increase the protection of user privacy. This trend will not stop with tracking for advertisers,” he said.

“MacOS 10.15 Catalina kicked everyone out of the kernel, a privilege that endpoint security providers had since the beginning of desktop operating systems. With this move, security vendors are now also limited in accessing user and system information and must operate like any other app. Fighting this trend is like fighting the ocean tides; you can't. You have to adapt to the trend and innovate or die. Mobile security providers innovated when they couldn't have kernel access and I am sure advertisers will find a way to innovate as well.”

He added that like nutrition labels in real life, the goal is to create a common, easily understandable format for users to see how their personal data is collected and used by developers and their partners. “It will make it easier for users to question whether free services from developers are worth the cost in terms of privacy and security of their own data."

Featured Resources

The COO's pocket guide to enterprise-wide intelligent automation

Automating more cross-enterprise and expert work for a better value stream for customers

Free Download

Introducing IBM Security QRadar XDR

A comprehensive open solution in a crowded and confusing space

Free Download

2021 Gartner critical capabilities for data integration tools

How to identify the right tool in support of your data management solutions

Free Download

Unified endpoint management solutions 2021-22

Analysing the UEM landscape

Free Download

Recommended

Apple cuts ties with Jony Ive after 30 years
Hardware

Apple cuts ties with Jony Ive after 30 years

13 Jul 2022
Best business smartphones 2022: The top handsets from Apple, Samsung, Google and more
Mobile

Best business smartphones 2022: The top handsets from Apple, Samsung, Google and more

23 Jun 2022
Apple faces a catch-22 decision with iPhones and USB-C
Policy & legislation

Apple faces a catch-22 decision with iPhones and USB-C

8 Jun 2022
Apple overhauls SwiftUI navigation and brings a score of new features to developers at WWDC 2022
software development

Apple overhauls SwiftUI navigation and brings a score of new features to developers at WWDC 2022

7 Jun 2022

Most Popular

How to boot Windows 11 in Safe Mode
Microsoft Windows

How to boot Windows 11 in Safe Mode

29 Jul 2022
Samsung proposes 11 Texas semiconductor plants worth $191 billion
Hardware

Samsung proposes 11 Texas semiconductor plants worth $191 billion

21 Jul 2022
Should you take your password manager off the internet?
Sponsored

Should you take your password manager off the internet?

28 Jul 2022