Business intelligence systems are failing to improve decision making or operations at businesses in the US and UK, a study by Dynamic Markets has said.
Charles Nicholls, chief executive of SeeWhy Software, which commissioned the survey, said: "What is clear from this research is that all is not well in the world of BI. BI tools are perceived as hard to use, reports are out of date and largely irrelevant to daily operational decision-making, and BI is seen as inherently retrospective."
The survey also found that UK managers were more likely to use BI reports, with 68 per cent using snapshot reports, compared to 44 per cent in the US. As well, some 62 per cent of UK executives use operational alerts, compared to 44 per cent in the US.
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