If you’ve spent any time around the PC gaming community in the last thirty years, then you’re almost certainly familiar with Nvidia’s Geforce graphics cards. What you may not now, however, is that the company is also strongly focused on solving next-generation computing challenges - and has been since it was first founded.
In this episode, we take a look at Nvidia’s history, its business model and its strategy, including why it’s focusing on AI development, what it plans to do with recently-acquired ARM, and why CEO Jensen Huang should be on next year’s Bake Off.
Footnotes
- Nvidia is officially buying Arm for $40 billion
- Nvidia to build ‘UK’s most powerful supercomputer’
- Nvidia launches AI platform to boost video conferencing
- Nvidia ready to take on Intel in the data centre market
- Nvidia overtakes Intel as most valuable US chipmaker
- What is a GPU?
- Nvidia GeForce RTX 2080 Ti review: The future's not here yet
- AWS launches next-gen GPU instances for machine learning
- NVIDIA launches new GeForce RTX 30 Series graphics cards with 8K gaming
- Should we stop selling the crown jewels of tech?
- Nvidia's new GPUs can handle real-time ray tracing
- SETI boosted by nVidia CUDA tech
Subscribe
- Subscribe to The IT Pro Podcast on Apple Podcasts
- Subscribe to The IT Pro Podcast on Google Podcasts
- Subscribe to The IT Pro Podcast on Spotify
- Subscribe to the IT Pro newsletter
- Subscribe to IT Pro 20/20
- Get in touch with the podcast
Sign up today and you will receive a free copy of our Future Focus 2026 report - the leading resource for IT decision-maker insight on priorities and investment areas in AI, security and more.
ITPro is a global business technology website providing the latest news, analysis, and business insight for IT decision-makers. Whether it's cyber security, cloud computing, IT infrastructure, or business strategy, we aim to equip leaders with the data they need to make informed IT investments.
For regular updates delivered to your inbox and social feeds, be sure to sign up to our daily newsletter and follow on us LinkedIn and Twitter.
-
The Dell Pro Max with GB10 is the most sophisticated mini AI workstation you can get – but also the most pricyReviews This juggernaut of a machine can be a gateway to AI productivity, with plenty of power and playbooks to get you started – but it comes at a high cost
-
‘This is the new PC. The personal AI computer’: Nvidia wants its RTX Spark ‘superchip’ to fuel the AI PC boomNews The new RTX Spark chip is designed to keep AI inference local for security and safety
-
Has Apple stolen the budget laptop market?ITPro Podcast The MacBook Neo is the tech giant's first budget laptop, and it's causing quite a fuss in the industry
-
CES 2026: The year of AI PCs?ITPro Podcast At tech's biggest event, manufacturers predicted major AI PC sales and Dell revived the XPS
-
The Asus Ascent GX10 is a MiniPC with supercomputer ambitions for AI developers – but it's not cheapReviews The Ubuntu-on-ARM operating system could limit its appeal, but for both serious and neophyte AI developers, it's a great desktop box
-
Has business hardware peaked?ITPro Podcast NPUs, e-ink, and immersive headsets are the latest hardware innovations for business devices
-
Are AI PCs becoming the norm?ITPro Podcast As manufacturers increasingly embed NPUs in devices, what are the benefits to businesses?
-
Nvidia’s Intel investment just gave it the perfect inroad to lucrative new marketsNews Nvidia looks set to branch out into lucrative new markets following its $5 billion investment in Intel.


