Business leaders are realizing that if they want to achieve ongoing innovation and drive real value, they must optimize their Salesforce investments from multiple angles.
IBM is proud to partner with Salesforce and deliver value to customers who want to work with a trusted systems integrator. The State of Salesforce presents a year’s worth of research that shares what leading Salesforce customers are doing to deliver enterprise value.
Find out what they're doing differently with these 5 insights:
- Shape the future of generative AI
- Gain altitude with industry clouds
- Integrate data to dismantle silos
- Invest in a change-ready culture
- Overcome enterprise inertia with innovation.
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Provided by IBM
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RSAC Conference 2025: The front line of cyber innovationITPro Podcast Ransomware, quantum computing, and an unsurprising focus on AI were highlights of this year's event
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Anthropic CEO Dario Amodei thinks we're burying our heads in the sand on AI job lossesNews With AI set to hit entry-level jobs especially, some industry execs say clear warning signs are being ignored
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Marc Benioff’s agentic AI gambit is paying dividendsAnalysis Agentforce is dominating the agenda at Salesforce – and it appears to be working
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‘We’ve got some fabulous conditions’: Salesforce UK chief exec Zahra Bahrololoumi touts the country's tech industry potentialNews The UK remains a “priority market” for Salesforce, according to its regional CEO
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‘A bold and highly strategic move’: Why Salesforce’s Informatica acquisition could be the key to Benioff’s agentic AI dreamAnalysis Industry analysts have described the Informatica acquisition as a "bold and highly strategic move".
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Salesforce splashes the cash with $8 billion deal for InformaticaNews Informatica will help bolster Salesforce’s data management and governance capabilities
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‘There is no law of computer science that says that AI must remain expensive and must remain large’: IBM CEO Arvind Krishna bangs the drum for smaller AI modelsNews IBM CEO Arvind Krishna says smaller, more domain-specific AI models have become the most efficient and cost-effective options for enterprises.
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‘You can see the horrible things that Microsoft did to Slack before we bought it’: Marc Benioff warns Microsoft could repeat 'pretty nasty’ Slack playbook with OpenAI amid frayed relationshipNews Salesforce CEO Marc Benioff has claimed Microsoft did "horrible things" to Slack prior to its acquisition - and warned the company could be set to repeat its playbook with OpenAI.
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IBM puts on a brave face as US government cuts hit 15 contractsNews Despite the cuts, IBM remains upbeat after promising quarterly results
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Business leaders are having a crisis of confidence over data literacyNews A Salesforce survey reveals business leaders don't trust their data, or their ability to make the most of it
