Google Cloud announces data residency for machine learning in the UK
UK businesses will be able to conduct processing for Gemini 1.5 Flash within the region, with controls over data residency
Google Cloud has unveiled a new data residency commitment in the UK that will allow users to conduct machine learning (ML) processing in region.
Specifically, the move will enable UK businesses to conduct ML processing for Gemini 1.5 Flash, Google’s small language model designed to support high-volume, high-frequency tasks in a cost-efficient way.
Anne-Marie Lamb, sales director UK & Ireland at Google Cloud, described the move as a major step forward on stage at Google Cloud Summit London 2024 and explained that it will help give customers control and peace of mind.
The move will keep all organizational data securely within UK borders, she said, allowing users to ensure that everything from data storage, inference, and output generation happens locally within the country.
“This is a game changer to the UK organizations where data sovereignty is paramount,” Lamb said on stage.
According to the details of the announcement, Google Cloud guarantees that data will only reside in the exact locations designated by a user. The firm has also stated that all ML processing, including Gemini inference and deployment of other ML models creating output generation, will occur in that same location.
Google Cloud positioned this move as building on a similar announcement last year around data residency for Vertex AI, which enabled customers to store ‘data at rest’ in one of 10 available regions including the UK. Data at rest constitutes data stored in a specific location and is not being accessed, processed, or transferred.
Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
In a further commitment to the UK specifically, Google Cloud also announced a new Google Cloud Startup Hub located in Shoreditch, London.
“We also believe that the UK is a hub for innovation and entrepreneurship, so it gives me great pleasure to share we're deepening our investment in the UK startup ecosystem with the launch of our first ever Google Cloud Startup Hub right here in London,” Lamb said.
Data residency across the board
Sovereignty is a huge talking point at the moment as organizations – and even countries – start to demand technology providers provide the option to wall data within particular regions to meet data protection regulations.
RELATED WHITEPAPER
All the major cloud providers have announced sovereign cloud offerings, with Forrester analyst Dario Maisto telling ITPro at the time of an AWS sovereign cloud announcement that this is now the “bare minimum” needed to stay relevant.
Increasingly, as is the case with this latest move from Google Cloud, companies are rolling out sovereignty features in specific areas or specific technical functions.
GitHub, for example, recently revealed a data residency feature for its Enterprise Cloud that will allow users to control what regions their code and repository data is stored in. Larry Ellison, CTO and chairman at Oracle, has also expressed his belief that governments will soon demand sovereign cloud.

George Fitzmaurice is a former Staff Writer at ITPro and ChannelPro, with a particular interest in AI regulation, data legislation, and market development. After graduating from the University of Oxford with a degree in English Language and Literature, he undertook an internship at the New Statesman before starting at ITPro. Outside of the office, George is both an aspiring musician and an avid reader.
-
The business guide to Windows 11In-depth As Windows 10's mainstream support ends, it's time for businesses who have yet to upgrade to take a second look at Windows 11
-
Document management systems (DMS) in the AI era: How to choose the right solution to create a trusted foundation for your businessSupported In the AI era, documents are no longer just records — they’re strategic assets. A modern DMS provides the secure, intelligent foundation firms need to harness AI, ensure compliance, and build lasting digital confidence
-
Google Cloud introduces ‘no-cost’ data transfers for UK, EU businessesNews Google Cloud's new Data Transfer Essentials service will allow enterprises to transfer data to alternative providers at no extra cost.
-
Google strikes big win with $10 billion Meta cloud dealNews As Meta continues its AI drive, the company is looking outside for the necessary infrastructure
-
Is AWS' cloud dominance waning? New stats show the hyperscaler's IaaS market share is decreasing while Microsoft and Google record gainsNews AWS maintained its lead in the IaaS market last year, but its share decreased while Microsoft and Google recorded gains.
-
US companies dominate the European cloud market – regional players are left fighting for scrapsNews Synergy data shows EU providers hold just 15% of the market despite rise in AI and drive for cloud sovereignty
-
Google Cloud announces new data residency flexibility for UK firms, accelerator for regional startupsNews UK-specific controls and support for up and coming AI firms is central to Google Cloud’s UK strategy
-
Google pins weekend outage on "unexercised" featureNews Google Cloud outage impacted a wide range of customers last week after new feature wreaked havoc
-
Crayon targets mid-market gains with expanded Google Cloud partnershipNews The collaboration will enable mid-market channel partners to deliver Google Cloud’s AI technologies and cloud solutions
-
Google is getting serious on cloud sovereigntyNews Google has joined Microsoft in bolstering its sovereign cloud services as tensions grow over US influence on big tech providers.