Five ways forms are ruining your customer experience and hurting your bottom line
Attract customers by rethinking data collection and processing
At some point, or many, in a customer’s lifecycle, you will need to gather information from them, which usually means filling out a form. This is a slow, tedious process that often requires your customer to enter information you should already know or presents to them a form that isn’t user-friendly, discouraging them from engaging at all.
Personalisation is key to customer engagement, and basic forms deliver an impersonal, inefficient experience. This whitepaper looks at the points of the customer lifecycle that you should consider forms transformation and the benefits of this transformation.
Download it now to discover the flexible tools you can use to overhaul your customer experience today.