The Salesforce platform is still underexploited. Companies continue to invest in Salesforce at a rapid pace, yet many aren’t getting the full return on that investment.
This year's report identifies four key trends that offer insights into how companies are unlocking the next wave of value with Salesforce:
- Harmonise operations with cross-cloud
- Thrive in a trust economy
- Innovate smarter, not harder
- Turn sustainability ambition into action Whether you’re a longtime customer or are interested in what the platform can bring, download the report to read how today’s leading companies are unlocking value.
Download now to learn more.
Provided by IBM
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Why Dell PowerEdge is the right fit for any data center needAs demand rises for RAG, HPC, and analytics, Dell PowerEdge servers provide the broadest, most powerful options for the enterprise
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Oracle's huge AI spending has some investors worriedNews Oracle says in quarterly results call that it will spend $15bn more than expected next quarter
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Salesforce opens up Agentforce 360 for partners to drive agent developmentNews Salesforce has opened up its Agentforce 360 platform to allow partners to build and sell AI agents and applications.
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IBM’s Confluent acquisition will give it a ‘competitive edge’ and supercharge its AI credentialsAnalysis IBM described Confluent as a “natural fit” for its hybrid cloud and AI strategy, enabling “end-to-end integration of applications, analytics, data systems and AI agents”.
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Salesforce targets better data, simpler licensing to spur Agentforce adoption – and its acquisition of Informatica is keyNews The combination of Agentforce 360, Data 360, and Informatica is more context for enterprise AI than ever before
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IBM layoffs loom as ‘single-digit percentage’ of global workforce set for cutsNews Headcount at the cloud giant has been decreasing steadily in recent years
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Salesforce could become the king of enterprise AI – but only if customers believe in its potentialAnalysis At Dreamforce 2025, Salesforce painted a believable picture for enterprise AI, but shareholders will only be reassured by greater business buy-in
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"Do not sacrifice your entry-level jobs": Salesforce might be all in on AI, but it isn't giving up on junior workers yet – despite Marc Benioff's job replacement claimsNews Salesforce is still committed to hiring junior team members even as AI automates roles, according to UK&I chief executive Zahra Bahrololoumi.
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CFOs were skeptical about AI investment, but they’ve changed their tune since the arrival of agentsNews The introduction of agentic AI has CFOs changing their outlook on the technology
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Small businesses are ‘flying blind’ on carbon emissions and struggling to meet sustainability goals – and the blame lies with big tech vendorsNews Research from Wasabi shows small businesses are struggling to keep track of carbon emissions, and a key factor lies in the poor reporting from tech vendors.
