The state of Salesforce 2022-2023
Unlocking the next wave of business value


The Salesforce platform is still underexploited. Companies continue to invest in Salesforce at a rapid pace, yet many aren’t getting the full return on that investment.
This year's report identifies four key trends that offer insights into how companies are unlocking the next wave of value with Salesforce:
- Harmonise operations with cross-cloud
- Thrive in a trust economy
- Innovate smarter, not harder
- Turn sustainability ambition into action Whether you’re a longtime customer or are interested in what the platform can bring, download the report to read how today’s leading companies are unlocking value.
Download now to learn more.
Provided by IBM
Sign up today and you will receive a free copy of our Future Focus 2025 report - the leading guidance on AI, cybersecurity and other IT challenges as per 700+ senior executives
ITPro is a global business technology website providing the latest news, analysis, and business insight for IT decision-makers. Whether it's cyber security, cloud computing, IT infrastructure, or business strategy, we aim to equip leaders with the data they need to make informed IT investments.
For regular updates delivered to your inbox and social feeds, be sure to sign up to our daily newsletter and follow on us LinkedIn and Twitter.
-
Healthcare organizations report rampant email security failures – and Microsoft 365 is often the weakest link
News IT leaders say they're drowning in security alerts and missing real threats, thanks to limited resources, expanding attack surfaces, and weak security strategies
-
Is all-photonics the future of networking?
ITPro Podcast Using light to transmit data rather than relying on electronic components could slash latency
-
CFOs were skeptical about AI investment, but they’ve changed their tune since the arrival of agents
News The introduction of agentic AI has CFOs changing their outlook on the technology
-
Small businesses are ‘flying blind’ on carbon emissions and struggling to meet sustainability goals – and the blame lies with big tech vendors
News Research from Wasabi shows small businesses are struggling to keep track of carbon emissions, and a key factor lies in the poor reporting from tech vendors.
-
Marc Benioff’s agentic AI gambit is paying dividends
Analysis Agentforce is dominating the agenda at Salesforce – and it appears to be working
-
‘We’ve got some fabulous conditions’: Salesforce UK chief exec Zahra Bahrololoumi touts the country's tech industry potential
News The UK remains a “priority market” for Salesforce, according to its regional CEO
-
‘A bold and highly strategic move’: Why Salesforce’s Informatica acquisition could be the key to Benioff’s agentic AI dream
Analysis Industry analysts have described the Informatica acquisition as a "bold and highly strategic move".
-
Salesforce splashes the cash with $8 billion deal for Informatica
News Informatica will help bolster Salesforce’s data management and governance capabilities
-
‘There is no law of computer science that says that AI must remain expensive and must remain large’: IBM CEO Arvind Krishna bangs the drum for smaller AI models
News IBM CEO Arvind Krishna says smaller, more domain-specific AI models have become the most efficient and cost-effective options for enterprises.
-
‘You can see the horrible things that Microsoft did to Slack before we bought it’: Marc Benioff warns Microsoft could repeat 'pretty nasty’ Slack playbook with OpenAI amid frayed relationship
News Salesforce CEO Marc Benioff has claimed Microsoft did "horrible things" to Slack prior to its acquisition - and warned the company could be set to repeat its playbook with OpenAI.