Fujitsu names Tom Roche head of products

Red Fujitsu signage on side of glass building

Fujitsu has named Tom Roche as executive director of its Technology Product Group (TPG), replacing Michael Keegan, who was recently appointed head of Fujitsu UK & Ireland.

“I am excited about taking on this new challenge. Michael has done a fantastic job at building Fujitsu’s product and channel business in the UK and I look forward to continuing his legacy,” says Roche.

As executive director, Roche will oversee Fujitsu’s products businesses, which includes Fujitsu’s offerings from servers and storage, tablets, notebooks and desktop PCs and workstations, and in particular he will focus on growing Fujitsu’s security portfolio.

“Fujitsu has a solid product portfolio and best-in-class expertise, so together with our long-term, valued partners and the new ones who will soon be on board, we believe we are in a very strong position to help businesses protect against modern-day attacks,” he comments.

Roche has worked at Fujitsu for 15 years across both the public and private sectors – including roles in financial services and strategic alliances teams. For the past three years, Tom has held the position of Sales Director of Fujitsu’s public sector division.

“As a natural leader with strong experience across Fujitsu’s business, Tom has both the personality and experience to drive Fujitsu’s products business forward,” commetns Michael Keegan. “As a Fujitsu stalwart who knows our business inside and out, he is perfectly placed to take this part of the business to the next level.”

Roche’s appointment forms part of a larger restructure for Fujitsu, promoting increased collaboration amongst business units as the company seeks to take advantage of growing globalisation in the ICT market. This has resulted in the creation of larger regions, all of whom report directly in to the Japanese headquarters.

Fujitsu also claims it has seen “huge” channel sales growth since the company embarked on its strategic Channel Acceleration Programme three years ago, under Keegan. The vendor is set to announce its next phase of channel development, with a specific focus on the education and health markets, to its partners at its forthcoming event, Fujitsu World Tour next month.


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