Kaatz collars role as VP sales & marketing at Insight

Insight has announced the appointment of Alexander Kaatz as VP sales & marketing EMEA.

Kaatz (pictured) joins Insight from Systematic Inventive Thinking. Before that he spent 12 years at Microsoft in various senior sales and marketing positions.

Insight describes Kaatz as having “a proven track record in leading change across multinational divisions, creating new business solutions and bringing new business models to market”.

It says it will harness Kaatz’s background in designing, creating and implementing “a long-term culture of innovation” within firms such as BMW, Shell, Siemens and BASF to help drive transformation within the organisation.

Says Wolfgang Ebermann, EMEA president at Insight: “I am excited to have a very senior leader with a great track record in sales & marketing and deep expertise in successfully driving business transformation joining our EMEA business. His leadership will be instrumental in executing against our ‘trusted advisor’ mission and growing our business across EMEA.”

Kaatz will report directly to Ebermann.