Expert Commentary
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A stronger weave weathers the stormIndustry Insights Partner/provider alignment matters more than ever during market disruption
By Lee Adams Published
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The case for the channel in an AI-driven security marketIndustry Insights AI won't replace channel partners; SMB cybersecurity still relies on trust
By Cian Harrington Published
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How can resellers use AI to enhance, not risk, their trusted advisor statusIndustry Insights AI is seductive, but data shows people like buying from genuine people
By Sean Evers Published
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Agent 009… the nine-second warningIndustry Insights AI Agents can go rogue. What is the channel’s role as guardians of recovery?
By Mark Molyneux Published
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The channel’s biggest AI opportunity is fixing what customers already haveIndustry Insights Partners can unlock AI value by tackling data and integration challenges
By Michael Gray Published
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Could the memory shortages be the making of the channel?Industry Insights Partners will need to offer purchasing options, intelligent refresh and lifecycle management
By Dave Gruver Published
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Why the next generation of MSPs will be built around infrastructure intelligenceIndustry Insights MSPs must evolve from reactive support providers to strategic partners delivering infrastructure intelligence and insight-driven optimization
By Ian Anderson Published
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The hidden cost of AI support: Why MSPs still struggle with escalation and repeated diagnosisIndustry Insights Why MSP service desks still struggle despite growing investments in AI automation
By Oli Giordimaina Published
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Why MSPs are now critical digital trust infrastructure and prime targets for modern cybercrimeIndustry Insights MSPs have become critical infrastructure in the digital economy — and that makes them real targets for those with malintent
By Christoph Brecht Published
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Simplicity and unity will win the fight against AI cyber attacksIndustry Insights How MSPs can turn the rise of AI-driven breaches into a business advantage
By VimalRaj Sampathkumar Published
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When flat-fee support stops working: How UK MSPs can turn observability into marginUK MSPs should monetise managed observability to cut ticket noise, protect margins
By Ed Knight Published
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Why MSSPs need to focus on reducing cyber risk, not adding complexityIndustry Insights The channel also has a role to play in helping organizations adopt AI-enabled security capabilities responsibly
By Martin Lethbridge Published
Industry Insights