Business Strategy
Discover expert analysis on business strategy with news, features and insights from the team at IT Pro.
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Tackling loneliness in tech businesses
In-depth Without concerted efforts to improve employee wellbeing, leaders will find their engagement and productivity dropping off
By Keri Allan Published
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Omnissa eyes growth with revamped partner program
News The refreshed initiative now features a simplified, three-tier system with enhanced incentives and rewards
By Daniel Todd Published
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Four-day weeks and Nadella's AGI skepticism
ITPro Podcast As the Microsoft chief casts doubt on ultra-advanced AI systems, a famous security blogger has fallen victim to a classic attack
By Rory Bathgate Published
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Scale of Dell job cuts laid bare as firm sheds 10% of staff in a year
News Dell Technologies’ workforce has reduced significantly in recent years, figures show, with headcount at the tech giant dropping by 10% in 2025 alone.
By Nicole Kobie Published
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IT professionals aren’t budging on flexible work demands
News Analysis from Randstad shows 40% of UK-based IT pros have quit over a lack of flexible work options, while 31% of workers globally have done the same.
By Ross Kelly Published
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UK tech firms have a chance to trial a four-day week this year – here's how other pilot schemes fared
News British tech companies considering shifting to a four-day week can now sign up for a supported six-month trial with the 4 Day Week Foundation.
By Nicole Kobie Published
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The creator effect: Shaping the future of travel
Whitepaper The way forward for the travel sector
By ITPro Published
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SonicWall pins ‘transformational year’ on strong partner growth
News The vendor’s channel-first strategy has fueled a 42% year-over-year increase in overall partner growth
By Daniel Todd Published
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HP’s sustainability drive is paying off for channel partners
News Channel partners that bought into HP’s sustainability program saw sales increase as customers react positively
By Solomon Klappholz Published
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Generative AI adoption is 'creating deep rifts' at enterprises
News Execs are battling each other over poor ROI, underperforming tools, and inter-departmental clashes
By Emma Woollacott Published
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HP is supercharging its partner program to support new market strategy
News HP has enhanced its partner program to encourage channel partners to sell its entire range of products and solutions.
By Solomon Klappholz Published
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Lenovo: Enterprises aren't ready to take advantage of AI productivity gains
News Survey by Lenovo reveals concerns about AI readiness among tech leaders at their own employers
By Nicole Kobie Published
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