marketing automation
Salesforce unveils new real-time data platform Genie

Salesforce unveils new real-time data platform Genie
New hyperscale real-time data offering powers the entire Salesforce Customer 360 CRM platform
21 Sep 2022
The basics of marketing automation
The basics of marketing automation
Marketing automation 101: What it is, why you need it, and how it works
2 Dec 2020
Evolution of the marketer’s toolkit
Evolution of the marketer’s toolkit
Navigating the DMP and CDP landscape
26 Oct 2020
Nine top GDPR tips for email marketing strategies

Nine top GDPR tips for email marketing strategies
It's not all doom and gloom – here's how you can make GDPR work for you
17 Apr 2020
Marketing Automation Systems: A new age of marketing technology

Marketing Automation Systems: A new age of marketing technology
Learn how MAS is the perfect use of your cloud deployment
20 Dec 2019
Why GDPR creates a "vicious circle" for marketers

Why GDPR creates a "vicious circle" for marketers
Customers will control the forthcoming trust economy, predicts Aprimo
12 Jun 2018
Forget about GDPR fines, says Dotmailer

Forget about GDPR fines, says Dotmailer
Email marketing firm says failing customers should be a bigger worry than official penalties
19 Apr 2018