Fleur Doidge
Fleur Doidge is a journalist with more than twenty years of experience, mainly writing features and news for B2B technology or business magazines and websites. She writes on a shifting assortment of topics, including the IT reseller channel, manufacturing, datacentre, cloud computing and communications. You can follow Fleur on Twitter.
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Channel Focus: All you need to know about Snowflake's partner program
Snowflake wants partners to help with its mission to make 'the AI era' easy, efficient, and trusted...
By Fleur Doidge Published
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Channel Focus: All you need to know about HPE's partner program
Feature HPE's partner strategy is targeting enterprise efficiency and productivity in an age of AI and hybrid environments
By Fleur Doidge Published
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Channel Focus: All you need to know about Oracle's partner program
What to know about partnering with Oracle: A brief guide to the database management software company as it expands further into cloud solutions
By Fleur Doidge Published
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Channel Focus: All you need to know about IBM's partner program
How Big Blue seeks to go deep, tackling enterprise complexity: A brief guide to the role of partners in IBM's plan to accelerate software and consulting sales.
By Fleur Doidge Published
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Channel Focus: All you need to know about Salesforce's partner program
CRM leader targets AI fuelled sales and service at scale: A brief guide to Salesforce and its mission to power tomorrow's AI-driven enterprise
By Fleur Doidge Published
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Channel Focus: All you need to know about Dell's partner program
How once-direct Dell Technologies is evolving as traditional PC sales fade: A brief guide to the broad-based vendor and how it generates value with the channel
By Fleur Doidge Published
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Are AI digital twins a match made in heaven?
Faster model iteration could help engineers raise their aim across a variety of high-stakes use cases
By Fleur Doidge Published
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Where next for private cloud networks?
In-depth Why private cloud will remain a strong option for the foreseeable future – and could even help firms save costs and prepare for the future
By Fleur Doidge Published
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What is penetration testing?
In-depth Going beyond tooling and tech solutions with penetration testing is an effective way of achieving assurance in the security of your IT assets
By Fleur Doidge Last updated
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What the supply chain crisis taught us – and how businesses can prepare for the next one
In-depth Businesses should expect the unexpected, think beyond natural cycles, and forecast supply-chain challenges
By Fleur Doidge Published
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How to prepare and prioritize workloads for cloud migration
How-to Business strategies for migrating workloads to the cloud must interface with IT and business objectives, whether SMB or enterprise – not least to minimize the chance of cost blowout
By Fleur Doidge Published
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What is a sovereign cloud?
Explainer The pros and cons of sovereign cloud, and why service providers are scrambling to get ahead of the competition
By Fleur Doidge Published
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Why hybrid cloud standardization is proving essential
In-depth Hybrid cloud deployments must evolve to enable cloud-wide innovation
By Fleur Doidge Published
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How to empower employees to accelerate emissions reduction
in depth With ICT accounting for as much as 3% of global carbon emissions, the same as aviation, the industry needs to increase emissions reduction
By Fleur Doidge Published
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Why arts graduates and creatives should consider an IT career
In-depth Commentators suggest that future technology jobs will probably involve more creative thinking, with the right non-STEM backgrounds proving essential to cover continued talent shortages
By Fleur Doidge Published
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How Crew Clothing went mobile to turn around a struggling business
Case Study Mobile sales tech unleashed a tide of change, buoying further growth across the UK coast-inspired casualwear chain
By Fleur Doidge Published
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How the metaverse is powering next-gen digital twins
In-depth The metaverse will find a home in industrial settings by vastly expanding the benefits of simulation
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How UK tech can weather economic storms in 2023
Analysis Should IT providers and teams hope to make a success out of the next two years, they will first have to adapt to the oncoming economic shockwaves
By Fleur Doidge Published
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Ending the age of data centre ‘five nines’
In-depth High 99.999% availability pledges play well with cloud and data centre customers, but some downtime is always necessary
By Fleur Doidge Published
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What Liz Truss needs to do to save IR35
In-depth Despite years of reports, consultations, revisions – and even reform – employment status compliance remains difficult to follow for workers and companies alike
By Fleur Doidge Published
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What AI skill sets do you need in the channel?
In-depth Customers want machine learning and AI, but do not yet understand the realities
By Fleur Doidge Last updated
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Using AI and machine learning to kickstart climate change fightback
In-depth Fighting climate change with carbon capture or geoengineering means harnessing the power of AI and sophisticated data modelling
By Fleur Doidge Published
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Beating the IT brain drain
In-depth Preventing loss of expertise when employees move on has never been more important
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How the cost of living crisis will savage tech
In-depth Individuals and businesses alike are feeling the pinch, with the skills market and digital transformation projects in flux
By Fleur Doidge Published
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