Avnet reveals new exec line-up
Avnet assigns sales and marketing roles following Magirus acquisition

Avnet Technology Solutions (NYSE: AVT) has revealed its new UK sales and marketing line-up following its integration of Magirus.
The new organisation is led by Sukh Rayat, senior VP, north region and computer components and integrated solutions (CCIS). Rayat is supported by four sales directors with responsibility for a mix of technology, customer and vendor specific business units.
Laura Harman will continue as sales director for the independent software, networking and security and HP business units. In addition, she will be responsible for the midmarket, system integrators and strategic accounts business units.
Christian Curtis is promoted to sales director of Avnet’s IBM and Oracle business units as well as its partner services, such as a 24x7 support desk and IT estate management.
Magirus UK MD Denise Bryant has been appointed to sales director of the open storage, EMC, NetApp, Hitachi Data Systems and Cisco business units
David House completes the line-up of sales directors with responsibility for original equipment manufacturers (OEMs) and managed service providers (MSPs).
Linda Patterson will continue in her role as marketing director.
ChannelPro Newsletter
Stay up to date with the latest Channel industry news and analysis with our twice-weekly newsletter
Rayat believes the new structure will enhance the firm’s customer focus and engagement: “With an increased focus on customer groups, solutions and services, this structure will drive more collaboration between business units as Avnet helps its business partners find opportunities to grow and move into new markets, such as those presented by cloud computing and infrastructure convergence.”
ITPro is a global business technology website providing the latest news, analysis, and business insight for IT decision-makers. Whether it's cyber security, cloud computing, IT infrastructure, or business strategy, we aim to equip leaders with the data they need to make informed IT investments.
For regular updates delivered to your inbox and social feeds, be sure to sign up to our daily newsletter and follow on us LinkedIn and Twitter.
-
RSAC Conference 2025: The front line of cyber innovation
ITPro Podcast Ransomware, quantum computing, and an unsurprising focus on AI were highlights of this year's event
-
Anthropic CEO Dario Amodei thinks we're burying our heads in the sand on AI job losses
News With AI set to hit entry-level jobs especially, some industry execs say clear warning signs are being ignored
-
Cisco names Oliver Tuszik as global sales chief
News Cisco has announced the appointment of Oliver Tuszik as its new executive vice president of global sales, who replaces Gary Steele.
-
Selling on outcomes, not solutions – how the channel can improve sales success in 2025
Industry Insights The traditional solutions-led approach to channel sales needs to be adapted – here’s how
-
Wasabi Technologies promotes Jon Howes to SVP of global sales
News The industry veteran will lead the cloud storage firm’s global sales operations as it looks to further growth
-
Why technology resellers are essential to UK government
Industry Insights Technology resellers can play a pivotal role in supporting public sector digital transformation
-
How the channel can maximize market opportunities for business growth
Industry Insights Adapting to emerging technology trends, fostering closer client relationships, and building a strong online presence will be key to maximizing channel growth
-
Understanding the customer journey is key to building stronger client relationships
Industry Insights Understanding the complexities of the modern customer journey will be key to fostering robust, long-term relationships with clients
-
Building channel resilience in 2023 and beyond
Industry Insights Building a resilient, robust channel ecosystem could be key to weathering current economic trends
-
Veritas bolsters partner program with new incentives and rewards
News A simplified channel platform process will enable partners to focus on their core strengths in FY24, the company says