Ross Kelly
Ross Kelly is ITPro's News & Analysis Editor, with a keen interest in cyber security, business leadership and emerging technologies.
He graduated from Edinburgh Napier University in 2016 with a BA (Hons) in Journalism, and joined ITPro in 2022 after four years working in technology conference research.
In his spare time, Ross enjoys cycling, walking and is an avid reader of history and non-fiction.
You can contact Ross at ross.kelly@futurenet.com or on Twitter and LinkedIn.
-
ServiceNow says the AI race will create a 'human renaissance' jobs boomNews AI might be transforming roles, but ‘human skills’ will still be vital for enterprises
By Ross Kelly Published
News -
Cyber teams are being pushed to breaking point – and AI is doing little to alleviate strainNews An increasingly perilous threat landscape and lack of funding means cyber teams are being stretched too thin
By Ross Kelly Published
News -
Prospect union strikes deal with Meta to open up access to 5,000 UK staffNews The new access agreement with Meta will allow Prospect to speak to staff about unionization
By Ross Kelly Published
News -
Anthropic moves fast on AI safety concerns with Accenture “embedded evaluator” partnershipNews The deal will see AI specialists embedded at Anthropic to monitor development practices
By Ross Kelly Published
News -
Salesforce targets a sweet escape from the old school UIOpinion The CRM giant wants to unlock "trapped value" by streamlining agent access to Salesforce data
By Ross Kelly Published
Opinion -
Dreamforce 2026: All the big talking points from the annual Salesforce conferenceLive Blog Check out all of ITPro's coverage from Dreamforce 2026 here
By Ross Kelly Last updated
Live Blog -
Salesforce UKI CEO Zahra Bahrololoumi talks up unwavering UK commitmentsNews Salesforce isn't resting on its laurels in the UK, with plans to ramp up hiring and support for digital skills development
By Ross Kelly Published
News -
How Tottenham Hotspur worked with Salesforce to create the ‘world's best experiences’ for fansCase Study The Premier League football club modernized data processes and leaned on Agentforce to engage with fans
By Ross Kelly Published
Case Study -
Salesforce doubles down on forward deployed engineers in UK Agentforce pushNews Specialist Salesforce engineers will be embedded within customer teams
By Ross Kelly Published
News -
Dreamforce 2026 showed AI safety is the new big tech battlegroundNews Differing outlooks on AI safety risks have become clear as leading tech figures hit an impasse on responsible development
By Ross Kelly Published
News -
Marc Benioff and Jensen Huang aren’t sold on the ‘SaaSpocalypse’News Reports on the death of SaaS has been greatly exaggerated, according to the Nvidia and Salesforce chiefs – but big changes are still looming for software providers
By Ross Kelly Published
News -
Salesforce wants enterprises to ‘break free of a shared user interface’ with AIforceNews The new approach will allow enterprises to build custom, bespoke interfaces using natural language prompts
By Ross Kelly Published
News -
Salesforce teams up with Nvidia to launch Koa, a dedicated CRM reasoning modelNews The Koa reasoning model is a "game changer" for sales personnel and agents, according to Salesforce
By Ross Kelly Published
News -
What to expect at Dreamforce 2026Opinion Salesforce will be pinning its hopes on the Claudeforce launch resonating with customers
By Ross Kelly Published
Opinion -
Agents have hit the mainstream in software engineeringNews The number of agent-related security incidents is rising and shows no sign of slowing down, according to Harness
By Ross Kelly Published
News -
Google announces €13 billion infrastructure build-out in burgeoning European data center hubNews Google is capitalizing on the Finnish data center market, with investments in digital and energy infrastructure
By Ross Kelly Published
News -
Google Cloud and Accenture launch new business group to embed forward deployed engineers with customersNews The move by the duo aims to drive adoption of Gemini Enterprise AI tools
By Ross Kelly Published
News -
Anthropic reportedly withholds access to Mythos 5.1 from UK safety testing bodyNews The decision marks the first time the AI Security Institute has been left out of pre-release evaluations of Anthropic models
By Ross Kelly Published
News -
Is full digital sovereignty achievable?News Over-reliance on foreign technology solutions and the hassle of switching providers has some IT leaders questioning their sovereignty ambitions
By Ross Kelly Published
News -
OpenAI says some of its researchers are blowing through $7,000 worth of AI tokens every dayNews OpenAI has revealed that researchers now spend around $600 each day on AI tokens amidst a surge in agentic coding. Some, meanwhile, are using upwards of $7,000 worth of tokens per day.
By Ross Kelly Published
News -
Nvidia in the crosshairs with the Threadripper Halo AI workstationNews The new device boasts 3.4x the total system memory compared to the Nvidia DGX Station, according to AMD
By Ross Kelly Published
News -
O2 launches direct-to-device satellite connectivity for UK businessesNews The new O2 Business service aims to bolster connectivity outside of traditional mobile networks
By Ross Kelly Published
News -
An AI kill switch ‘only solves half the problem’ with securityNews Efforts to protect national security are welcomed, but bolstering sovereignty is also required
By Ross Kelly Published
News -
Agents on the frontline: How Box is using AI to supercharge cybersecurityPodcast How can enterprises adopt AI agents in a safe and secure manner?
By Ross Kelly Published
Podcast
