Sectigo revamps its channel partner programme

Sectigo has announced a shakeup of its partner programme, introducing a range of new products, tools, rewards and certifications to help support and incentivise the channel community.

The company said the comprehensive improvements will enable partners to expand into new segments within the cybersecurity market, as well leverage additional support, tools and discounts. In addition, it's new partner portal will be unveiled this quarter.

The move follows news of a strong performance for the company. It announced significant revenue growth back in July 2018, with a 27% year-on-year increase in global partner revenue contributing to the rise. By re-investing into its channel programme, Sectigo says it is well-position to continue this record growth in 2019.

"Sectigo is providing our partners with the necessary resources to increase visibility and profitability, and ensure their future success," said Heather Bell, vice president of enterprise partners at Sectigo.

"The initial input we have received about the new Channel Partner Program has been very positive – and we will continue to explore ways to make it mutually beneficial."

Through the new program, channel partners can work towards four tiered levels, each with their own additional benefits - including new revenue streams to help businesses capitalise on sales of Sectigo S/MIME, Certificate Manager, IoT Manager and CodeGuard backup and recovery solutions.

Other perks include quarter planning, partner support, Partner Marketing Development Funds (MDF), new partner tools to help boost sales and marketing initiatives, as well as deal registration.

"It’s evident that Sectigo is committed to making our partnership successful," added James McGuire of The SSL Store, a Sectigo Platinum Partner. "With the programme tiers, it’s reassuring to know that as our business needs scale, so do the levels of support and benefits.

"Sectigo has also built in rewards, which are obtainable regardless of the level of partnership. Partners will appreciate this flexibility as they grow their business."