Node4 appoints Hannah Birch as managing director for digital services
Former Ensono and Accenture boss will work to strengthen the MSP’s partnership with Microsoft


Hybrid cloud and communications specialist Node4 has appointed Hannah Birch as the managing director of its digital services business.
In an announcement, the Derby-based MSP said Birch will work to strengthen its strategic partnership with Microsoft and help integrate the company’s recent acquisitions of Risual, TNP, and Tisski. She also takes a position on the board.
Node4 CEO Andrew Gilbert highlighted Birch’s ability to drive transformational growth strategies and create “deeper, value-based relationships with clients”.
“With our recent acquisitions and the broadening of our partnership with Microsoft, Hannah is the right person to lead the integration of our digital team and continue to build on our reputation as a technology leader in this space,” he said.
Birch joins Node4 from Ensono, having spent the last two years leading the global MSP’s European business as managing director. There, she worked towards sustainable and profitable growth by focusing on team engagement, client value, business alignment, and harnessing technology and innovation
Prior to that, she spent 11 years at Accenture, where she led the firm’s UK technology business for insurance and was a member of the technology leadership team for the UK and Ireland.
RELATED RESOURCE
Threat hunting for MSPs
Are you ready to take your Managed Security Service to the next level?
During her time at the professional services giant, Birch held several leadership positions and was responsible for creating and leading high-performing teams, executing business and technology transformations, as well as driving technology innovation for clients.
Stay up to date with the latest Channel industry news and analysis with our twice-weekly newsletter
She began her career at fuel behemoth BP and later took on leadership positions at Fujitsu Services UK and Computacenter.
“I am so excited to join Node4, one of the few service providers that meets organisations at an inflection point where they are looking to leverage technology to drive transformational change to their business,” Birch said.
“The group capabilities, strengthened with that of the recent acquisitions, makes us a one-stop shop for our clients.
“In my new role, I look forward to working with the Node4 leadership team as we continue to show our clients what is possible with technology and help accelerate Node4’s growth ambition in the years ahead.”
Dan is a freelance writer and regular contributor to ChannelPro, covering the latest news stories across the IT, technology, and channel landscapes. Topics regularly cover cloud technologies, cyber security, software and operating system guides, and the latest mergers and acquisitions.
A journalism graduate from Leeds Beckett University, he combines a passion for the written word with a keen interest in the latest technology and its influence in an increasingly connected world.
He started writing for ChannelPro back in 2016, focusing on a mixture of news and technology guides, before becoming a regular contributor to ITPro. Elsewhere, he has previously written news and features across a range of other topics, including sport, music, and general news.
-
The Channel Recruiter and Nebula debut new global talent resourcing solution
News Tech Talent on Tap aims to provide channel firms with on-demand access to elite technical professionals from around the world
-
SAS appoints Matt Parson as new chief revenue officer
News The former ExtraHop and Red Hat exec will spearhead SAS' global financial strategy as it targets further growth
-
ExtraHop builds on APAC momentum with Singapore expansion
News The vendor said its increased presence will help enterprises across the Asia Pacific region better meet evolving compliance demands
-
Effective Data and Cleo expand partnership to drive supply chain integration capabilities
News The agreement will deepen collaboration between the Cleo Integration Cloud (CIC) and Effective Data’s data integration expertise
-
ManageEngine debuts new MSP platform to streamline IT operations
News The new MSP Central platform targets IT sprawl with integrated RMM, PSA, and advanced server monitoring
-
The top trends shaping the future of the channel
News As part of its 40th anniversary celebrations, Westcon-Comstor has outlined some of the key channel growth drivers it expects to see in Q2 2025 and beyond.
-
Alteryx announces new chief marketing officer amid global expansion
News The former UserTesting CMO will lead Alteryx’ marketing strategy as it looks to expand its global footprint
-
HPE just announced huge changes to its channel programs
News HPE has announced the launch of HPE Partner Ready Vantage, a new unified channel program designed to help partners unlock new growth opportunities.